B-to-B Cataloging An Introduction to Merchandise Analysis
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Since providing information to make decisions is the purpose of a squinch report, I had to admit that it really didn't matter if a product produced $1,000 in profit or $1,025. The product was a winner either way, and it kept its place in the catalog. Nor did it really matter if a total product's profit and loss (P&L) broke even or lost $25. Unless it was an essential product needed to maintain credibility in a niche industry or was a loss leader of some sort, that product was going to be pulled either way.
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- People:
- George Hague Editor
- J. Schmid
- Places:
- Mission, Kan. Reach
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