Omnichannel

An in-depth look at how retailers are merging the online and offline worlds through branding, showrooming, attribution, QR codes, augmented reality, database marketing, order fulfillment and more.

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In this episode of Retail Right Now, Total Retail's Caitlin Sullivan and Joe Keenan discuss Nordstrom's inventory-free Local stores, and why experiential retail is integral to the future of brick-and-mortar.

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