Omnichannel

An in-depth look at how retailers are merging the online and offline worlds through branding, showrooming, attribution, QR codes, augmented reality, database marketing, order fulfillment and more.

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In this episode of Retail Right Now, Total Retail's Ashley Chiaradio and Kristina Stidham discuss an article recently published by Total Retail Report, “5 Things Holding You Back From Making Omnichannel Retailing Profitable,” authored by Steve Ross, omnichannel solution principal at Aptos. Retailers are struggling to manage a multitude of enterprise impacts, ranging from planning to…

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