E-Commerce

Trends, news and analysis on all topics related to selling products online, including email, mobile, SEM/SEO, social media, affiliate marketing, software, technology and more.

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The AI That Cried Wolf
July 29, 2026 at 9:34 am

E-commerce IT teams are drowning in notifications. Nearly every system component involved in moving customers through checkout — payment gateways, inventory databases, fulfillment engines, fraud screening tools — pings someone the moment something looks off. The intent is to catch problems before customers do, but for many retailers the result is the opposite. Teams are…

Nike Cuts Number of Online Distributors in China, Restructures Digital Footprint
July 22, 2026 at 5:15 pm

Nike is planning to cut off thousands of online distributors in China beginning in January as the sneaker giant looks to clean up what’s become a messy digital marketplace and get the region back to growth, the company said Tuesday. Starting next year, Nike’s online footprint will shift primarily to the retailer’s official website and…

The Last Mile of AI: Why Your Retail Supply Chain 'Pilot' Never Makes it Into Production
July 21, 2026 at 6:27 pm

Across the retail industry, artificial intelligence has become the centerpiece of supply chain modernization conversations. From AI-enabled routing and workforce scheduling to predictive ETAs and dynamic network optimization, there's no shortage of pilots and proofs of concept promising to redefine retail fulfillment and store operations. While traditional optimization models have long helped organizations improve routing,…

The Future of Intelligent Retail Starts With a Connected Foundation
July 21, 2026 at 2:39 pm

The retail industry is increasingly adopting agentic artificial intelligence into its task execution processes. Industry analysts predict the market size for agentic AI in retail and e-commerce will grow from $60.43 billion this year to $218.37 billion by 2031. Yet when investing in AI, many retail technology leaders overlook the one area that determines whether…

Your Retail Supply Chain Tech Implementation Went Live But No One Knows How to Use it
July 20, 2026 at 2:37 pm

When a retail supply chain technology implementation reaches go-live, the typical reaction inside the organization is relief. Months of planning, design sessions, data migration, integration work, testing, and executive updates are finally behind the team. The platform is live. The project dashboard turns green. The software vendor confirms the system is working as designed. Then…

How Retailers Can Reduce Payment Fraud Without Disrupting the Customer Experience
July 14, 2026 at 5:38 pm

Retailers today face a difficult balancing act: strengthening fraud prevention while maintaining a smooth and seamless customer experience. As digital payments continue to grow, so does exposure to fraud. This can be particularly problematic for small to midsized retailers that may lack dedicated security resources. At the same time, customers expect fast, frictionless transactions across…

DoorDash Partners With Shopify to Offer Delivery Options for Smaller Merchants
July 14, 2026 at 4:57 pm

DoorDash on Tuesday announced a first-of-its-kind integration that gives independent Shopify retailers a direct, seamless path to integrate with the delivery service through the tools they already use every day. DoorDash is now available as a native sales channel inside Shopify's App Store. This means any Shopify merchants with a brick-and-mortar presence in the U.S.…

Why Return Fraud Has Become Retail’s Next Margin Crisis
July 14, 2026 at 4:45 pm

Retailers have spent years strengthening fraud defenses at checkout, but today, wrongdoing committed after customers hit the buy button is far more costly for merchants. Return fraud and abuse have become the newest form of “digital shrink,” which shows up through customer refunds, false claims, policy abuse, and inventory that can’t be resold. And as…

5 Customer Behavior Insights From Shopify Discount Data
July 13, 2026 at 12:33 pm

Discounting should be a strategy that lifts profits while protecting margins, not a blanket tactic that’s on constant rotation. For a discounting strategy to have any chance at success, gut feelings won’t do. Real data and performance metrics must guide decision-making. New research provides exactly that, shedding light on customer reactions to percentage-off and amount-off…

Sezzle's BNPL Platform Proves to Be a Customer Acquisition Engine
July 8, 2026 at 6:32 pm

In this episode of Total Retail Tech Insights, Editor-in-Chief Joe Keenan speaks with Traci Bower, senior vice president of revenue at Sezzle, a forward-thinking fintech company committed to financially empowering the next generation through its purpose-driven payment platform. Listen in as Bower shares the unique career path that led to her current leadership role at…

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At Shoptalk in Las Vegas last month, Total Retail Editor-in-Chief Joe Keenan spoke with Elina Vilk, president and chief business officer, and Lisa Horton, chief communications and creative officer at David's Bridal, the wedding technology company, media powerhouse, and marketplace platform. They discuss the bridal company's "Aisle to Algorithm" strategy, balancing the risks and rewards…

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