E-Commerce
Trends, news and analysis on all topics related to selling products online, including email, mobile, SEM/SEO, social media, affiliate marketing, software, technology and more.
In this episode of Total Retail Tech Insights, Editor-in-Chief Joe Keenan speaks with Traci Bower, senior vice president of revenue at Sezzle, a forward-thinking fintech company committed to financially empowering the next generation through its purpose-driven payment platform. Listen in as Bower shares the unique career path that led to her current leadership role at…
More than half of consumers (58 percent) have replaced traditional search engines with generative artificial intelligence tools for product recommendations. That figure was 25 percent just two years earlier. Your next storefront visitor may not be a person at all. It may be a large language model (LLM) deciding whether to recommend your products. Most…
Walmart has lowered prices on thousands of products, including beef, Coca-Cola and laundry detergent, saying the cuts are aimed at reducing the costs of seasonal summer items. The largest U.S. retailer on Monday said the price cuts will be available in its stores and in Sam's Club locations, on Walmart.com, SamsClub.com, and through the Walmart and…
Retail enterprises have never had more tools to reach customers, and customers have never rated them lower. In June 2025, Forrester’s Global CX Index reported that customer experience (CX) quality in North America had hit an all-time low across 469 brands. In the same window, martech still claimed roughly a fifth of marketing budgets at…
When people talk about the future of American consumer brands, the conversation usually swings between two poles. On one end are the giants: the multinational companies with scale, shelf dominance, and balance sheets built to absorb almost any shock. On the other are the insurgents: the digital-native startups with fresh branding, niche audiences, and venture-backed…
For years, retail technology decisions were driven by features. Which platform has the best promotion engine? Which WMS has the most carrier integrations? Which OMS has the most configurable routing logic? Features were how vendors competed and how buyers evaluated. That frame is changing, and the retailers that recognized it earliest are operating with a…
Appriss Retail recently brought together a group of 10 senior retail executives for a closed-door discussion on total retail loss. These were VP-level leaders across loss prevention, finance, operations, e-commerce and customer experience; they’re the minds behind the business and how to plug retail loss. A question was posed: Who operates from a shared loss…
U.S. retailers drove $26.4 billion in online spend during Amazon Prime Day (June 23-26), representing 9.3 percent year-over-year (YoY) growth. Sales outpaced Adobe’s initial forecast of $26.3 billion. Amazon Prime Day and its accompanying shopping events at competitive retailers is changing the shape of the summer shopping season, which is beginning to rival the holiday period. As…
Retail has never been better at adding new experiences. Artificial intelligence-powered recommendations, personalized offers, connected apps and cross-channel journeys are now commonplace. But shopping often still feels more effort than it should. Customers are being asked to compare more options, navigate more touchpoints, and process more information than ever before. They're shopping between meetings, on…
A retailer can spend millions installing the latest inventory management systems, omnichannel fulfillment platforms, and artificial intelligence-driven demand planning technology. But if no one understands the store operations workflows, fulfillment coordination requirements, customer service implications, or how the digital and physical channels actually connect operationally, the business still underperforms. The technology may function perfectly. The…













