Marketing

With 200 million users worldwide and nearly 20 percent of American students counted as users,…

The focus for many retailers in 2020 is delivering differentiated customer experiences (CX) that are…

In a typical year, this would be roughly the time we start preparing our annual analysis of what e-…

What if you didn’t have to guess the winning lottery numbers? What if you didn’t have to guess…

Today’s shoppers are busier than ever before. Whether it’s due to both spouses working in…

Welcome to this week's Retail Resources, which features a curated list of the best content and…

Competition in retail is higher than ever. Businesses have to find new strategic ways to stay ahead…

There's no more critical time for businesses to leverage advanced analytics than now. Even as…

One of the most effective ways to develop a profitable retail business is to retain existing…

Regardless of the circumstance, retailers must meet their customers where they are. With cell phone…

As difficult as it might be to envision, the recovery from COVID-19 is inevitable. While marketers…

With an estimated 37 percent share of the U.S. market, Amazon.com is the retailer most online…

"We call it brick mining. When you take the data that you collect from that customer in a retail…

"If you don't put your people first, and invest in your people, I don't think you can have that…

On why Dermstore began using programmatic direct mail: "It's increasingly difficult to get high…

"Purple leapt out of the gate with a colorful, funny, entertaining brand, and that has set us apart…

“I think too many people are building businesses feeling that they have to do everything…

We're in the age of the customer. As competition for customers’ attention is becoming increasingly…