Marketing

Online retailers experienced an 88 percent global cart abandonment rate in 2020, according to…

Take off your retailer hat for a moment. As a consumer yourself, you’ve likely browsed an e-…

As vaccine distribution moves us closer to a post-pandemic life, businesses are still navigating the…

COVID-19 has changed the way retailers do business now and into the future. Today’s consumer…

To say that 2020 was a historic year defined by life-altering challenges and disruption would be an…

Thousands of companies today, large and small, are realizing the importance of building trust and…

Best Buy is testing a new annual membership program that comes with perks like tech support, free…

The retail industry has experienced more bankruptcies in the past few months than we’ve seen in…

After the onset of COVID-19, the world was abuzz with how the retail industry would fare. There were…

Since the onset of COVID-19, consumers appear to have re-assessed their priorities when they’re…

With the COVID-19 pandemic further shifting consumer retail buying habits online, it's more…

Customer experience (CX) has always been a priority for retailers as they seek to improve engagement…

"We call it brick mining. When you take the data that you collect from that customer in a retail…

"If you don't put your people first, and invest in your people, I don't think you can have that…

On why Dermstore began using programmatic direct mail: "It's increasingly difficult to get high…

"Purple leapt out of the gate with a colorful, funny, entertaining brand, and that has set us apart…

“I think too many people are building businesses feeling that they have to do everything…

We're in the age of the customer. As competition for customers’ attention is becoming increasingly…