Marketing

The North Face said this week that it will close its global headquarters and its 113 stores in the U…

In today’s evolving retail climate, consumers are straying from shopping exclusively in-store or…

Have you ever thought about where the flowers you purchased came from? This is one of the many…

Good relationships, including the ones between a business and its customers, are built on trust.…

The retail landscape is unrecognizable from what it was just 10 years ago. Innovative technologies…

The numbers of those impacted by any of the high-profile consumer data breaches over the past few…

For years, the retail industry has been plagued by high-profile store closures, like Sports…

The e-commerce industry will be responsible for about $3.45 trillion in sales this year, and is only…

Many online retailers invest significant resources in email marketing to drive new and existing…

In a retail landscape that changes exponentially, frequently, it’s easy to assume companies are at…

The good news is that 2018 showed progress for retailers in several significant ways. DynamicAction…

Last month, Google changed its sitelink extensions policy, officially allowing brands to link…

"We call it brick mining. When you take the data that you collect from that customer in a retail…

"If you don't put your people first, and invest in your people, I don't think you can have that…

On why Dermstore began using programmatic direct mail: "It's increasingly difficult to get high…

"Purple leapt out of the gate with a colorful, funny, entertaining brand, and that has set us apart…

“I think too many people are building businesses feeling that they have to do everything…

We're in the age of the customer. As competition for customers’ attention is becoming increasingly…