Bombas built its business by redefining an everyday essential (socks) and pairing it with a compelling social mission. Now, as the company sets its sights on becoming a $1 billion business, it’s expanding beyond its direct-to-consumer (DTC) roots. During a keynote session at the CommerceNext Growth Show last month in New York City, Jason LaRose,…

Think about the last time you typed something into a search bar. Chances are, you didn't write the way you actually talk. You abbreviated. You keyword-stuffed. You learned, over years of conditioning, to speak the language of machines. That's over. The shopper sitting on her couch tonight isn't typing "linen dress size 10 under $300."…

I had an account that looked promising, sitting at a 91 percent close probability in our CRM. To lock up the deal quickly, I offered the client a 10 percent renewal discount. To my surprise, the deal went south. I pulled up the recording of our last call to see what I had missed. Listening…

Retailers today face a difficult balancing act: strengthening fraud prevention while maintaining a smooth and seamless customer experience. As digital payments continue to grow, so does exposure to fraud. This can be particularly problematic for small to midsized retailers that may lack dedicated security resources. At the same time, customers expect fast, frictionless transactions across…

DoorDash on Tuesday announced a first-of-its-kind integration that gives independent Shopify retailers a direct, seamless path to integrate with the delivery service through the tools they already use every day. DoorDash is now available as a native sales channel inside Shopify's App Store. This means any Shopify merchants with a brick-and-mortar presence in the U.S.…