Digital shopping has gone from a trend to a way of life. This, our sixth annual Digital Study, shows a dramatic rise in digital shopping, with almost 70% of the U.S. taking part in this now mainstream activity. In the past year, we have seen increases in the use of digital and social tools in almost every category.
Designed for retail CEO's, CMO's, e-Commerce Directors, Marketing Managers and other strategic decision makers, the Total Retail Resource Library is the premier source for free retail oriented best practices and case studies.
Have some good white papers or case studies? Contact Jennifer DiPasquale to contribute.
Many businesses often focusing their efforts on customer acquisition, the path to customer retention can often be rocky, and with a recent survey by Gartner found that 80% of future profits will come from 20% of existing customers, it's proof that business success lies with keeping your current audience sweet too - but how can this be achieved?
Meet the Millennial Generation, the most high-maintenance workforce in the history of the world . . . and likely to be the most high performing. If anyone knows Millennials, it's Bruce Tulgan, an internationally recognized expert on your people in the workplace, as well as a leading expert on leadership and management.
As the complexity of technology and the sophistication of consumers grow exponentially, having the ability to identify and understand customers in order to personalize their engagements with your brand is critical. This guide is meant to serve as a roadmap to help your organization develop enhanced customer engagements and experiences.
An in-depth look at how data driven, cross-channel intelligence is enhancing Customer IQ™for leading brands, enabling them to identify, understand and motivate their customers like never before to earn genuine loyalty.
10 Tips in 10 Minutes
10 tips that you can put into action now. Part of the Total Retail "10 Tips" Series.
10 tips to help your company increase revenues from mobile devices.
Anyone can build their brand using social media platforms, but without the right know-how, you are just treading water. Make better use of your social media efforts by applying expert knowledge.
Word of mouth is the most trusted way for a potential customer to hear about your product. Apply these best practices for influencer marketing and take your social media engagement to the next level.
Everything your business needs to know to make a successful mobile app.
The mobile app is where it’s at when it comes to future engagement with consumers. Yet companies looking to get into the mobile have a lot of challenges to overcome. Here are 5 mistakes to avoid making.