Crossing the Border: Global E-Commerce Tips, Tricks and Strategies (2015 Retail Marketing Virtual Conference Session)
Speakers: Carl Miller, Founder and Managing Director, Global Retail Insights Network; Samantha Kent, Director of International, Thrillist Media Group
Click above/below to view this webinar, originally offered as a session at 2015 Retail Marketing Virtual Conference & Expo.
Have you started mapping out your global e-commerce strategy yet? If not, maybe you should. After all, global web sales will account for 6 percent of worldwide retail in 2014, and more than 9 percent in 2018, according to a recent eMarketer report. If you need a helpful hand to guide you through the challenges of global e-commerce, then this session is for you! Join Samantha Kent, Director of International at Thrillist Media Group and Carl Miller, managing director, Global Retail Insights Network, a not-for-profit, global community for e-commerce professionals and retailers who have already gone global to discuss their challenges and success stories.
Attendees will the learn the following:
- best practices around taking your retail business international;
- the importance of going global and being local at the same time;
- how to do business in China, which is on deck to have $1 trillion in retail e-commerce sales by 2018;
- international payments and shipping/logistics tips and tricks; and
- so much more!