Order Fulfillment

For years, marketplace growth was largely viewed through a listing and marketing lens. Brands focused on ensuring listings were live, keyword optimization, sponsored ads, ratings, reviews, and creative content to win visibility on platforms like Amazon.com, Walmart, and Target. Marketplace success often came down to who could outbid competitors for attention and convert shoppers more…

In today’s complex omnichannel retail environment, margin pressures are no longer a temporary headwind but a structured reality that isn’t going away. Rising labor costs, volatile freight rates, tighter delivery expectations, and the growing complexity of selling across multiple commerce platforms are forcing brands to rethink how their back-end operations are designed and managed. One…

Retail and consumer packaged goods (RCPG) companies have entered a definitive phase where operational precision is no longer a competitive advantage but the baseline for survival. In 2026, the industry is grappling with a stark consumer polarization. On one side, a value-seeking segment is trading down and scrutinizing every penny; on the other, a premium…

Buy online, pick up in-store. Five words that sound simple … until a wrong item turns an excited customer into a lost one. BOPIS (buy online, pick up in-store), BOSS (buy online, ship to store), and BORIS (buy online, return in-store) have evolved from convenience features into measurable revenue channels. The math is compelling: a…

During the 2025 holiday season, fulfillment became far more visible than many retailers expected. Economic uncertainty shaped conservative planning assumptions heading into peak season, however, once the season was underway, execution mattered more than forecasts. Why? Because consumer demand didn’t soften. In fact, Adobe Analytics reported more than $10 million in online spend every minute…

E-commerce fulfillment has developed a lot and at pace over the past decade, however, 2026 will mark a clear turning point. Over the next year, many of the technologies and operating models that once felt optional or experimental are fast becoming non-negotiable as consumer expectations continue to rise and operational margins remain under pressure. From…

Retailers can no longer win over consumers with product and price alone. More than half (52 percent) of consumers from PwC’s 2025 Customer Experience Survey said they stopped using or buying from a brand after they had a bad experience with its products or services. It's not just a consumer problem. The same report showed…

With peak season truly here, giftware brands are in the midst of their busiest time of the year. But between economic uncertainty, shifting customer expectations, and increasingly complex operations, the weeks ahead are set to test even the most experienced teams. That’s why we recently partnered with the Giftware Association to survey leading giftware brands…

New consumer data reveals a change in consumer trust that should capture the attention of every fulfillment and operations leader heading into another demanding holiday season. Shoppers are placing overwhelming trust in Amazon.com to deliver their holiday purchases on time. According to Plus One Robotics’ annual holiday shopping survey, 75 percent of consumers trust Amazon…

Kroger said Tuesday it is closing three automated fulfillment centers in an attempt to improve its e-commerce profitability, according to a company press release. The grocery chain will incur a $2.6 billion charge related to the closures of the sites in Wisconsin, Maryland, and Florida in January. USA Today reported that the closures would result…