Merchandising

Bed Bath & Beyond, Casper Announce National Partnership
July 20, 2021 at 8:29 pm

Bed Bath & Beyond and Casper Sleep last week announced a new national partnership that brings Casper's award-winning suite of sleep offerings to Bed Bath & Beyond customers through the Bed Bath & Beyond website and mobile app, and in select Bed Bath & Beyond stores. As part of the partnership, Casper will open its first, one-of-a-kind branded…

Lowe's Announces Another Round of "Making It ... With Lowe's," Now With Daymond John
July 15, 2021 at 5:00 pm

Lowe’s announced this year’s round of its small business competition on Wednesday, this time in collaboration with "Shark Tank’s" Daymond John. According to USA Today, the pair will be hosting a program called Making It … With Lowe’s, a competition awarding applicants with the best product pitches small business grants and opportunities to sell their products…

3 Ways to Seize the Amazon Honeymoon Period and Launch a Winning Product
July 14, 2021 at 5:16 pm

It’s widely known that 40 percent of new product launches fail. This data point has held true since the 1970s. But that was before the ascent of Amazon.com. Today, the online retail giant’s marketplace lists close to 350 million products. Competition is fierce and many brands can expect to fail. However, Amazon does offer new…

PacSun to Enter the Sneaker Resale Business
July 8, 2021 at 8:43 pm

Apparel retail chain PacSun has launched PS Reserve, its debut resale initiative that it said will primarily focus on footwear but also include apparel, accessories and more. Through a PS Reserve landing page on the PacSun website, consumers can expect to see looks from brands including Jordan Brand, Yeezy, Supreme, Bape, Kaws and others. PacSun said…

Kohl's CEO: Brand Partnerships, Omni Services Position the Department Store for Future Success
June 29, 2021 at 8:07 pm

In a session last week during the National Retail Federation's (NRF) inaugural Retail Converge event, Michelle Gass, CEO of Kohl's, discussed how a careful auditing of the department store's brand portfolio, including an upcoming launch with beauty leader Sephora, as well as the roll out of omnichannel services such as buy online, pick up in-store (BOPIS) and…

3 Steps for Successfully Implementing Cross-Selling and Upselling
June 22, 2021 at 5:47 pm

Are your customer service representatives (CSRs) cross-selling and upselling relevant products and services to your customers? If they aren’t, you’re missing out on a great opportunity to offer a better customer experience and generate extra revenue. As more contact centers explore implementing cross-selling and upselling, they’re finding very little information on how to do it successfully. To solve that…

Artisan vs. Goliath: How AI Helps Digital Merchants Compete in the Age of Amazon
June 21, 2021 at 4:36 pm

Everyone in retail has lamented, at one point or another, that “it’s everyone vs. Amazon.” Even the largest retail brands, like Target and Walmart, struggle to match the e-commerce machine of Amazon.com. Amazon itself started off (literally) in a garage, selling one thing: books. It disrupted the book sales industry with aggressive adoption of the…

Andie Extends it Fit Expertise From Women's Swimwear to Intimates
June 7, 2021 at 6:40 pm

In episode 301 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Melanie Travis, founder and CEO of Andie, a global e-commerce women's swim and intimates retailer. Listen in as Travis discusses the brand's growth over the past four years, her career background in the consumer startup space, and her inspiration to launch Andie. She shares…

Rent the Runway Enters the Resale Market
June 3, 2021 at 12:58 pm

Rent the Runway said Wednesday it is expanding into resale, a major evolution for the fashion rental platform. Customers will soon be able to buy used designer clothes from the business in addition to renting them. No membership will be required, as Rent the Runway looks to broaden its reach and give shoppers more feasible…

How Do You Increase the Value of a Pickup Order?
June 3, 2021 at 11:45 am

Buy online, pick up in store (BOPIS) orders have doubled over the past year as consumers looked to avoid in-person shopping. For instance, Target’s 2020 earnings report announced that order pickup grew more than 70 percent last year. What’s more, it revealed that multichannel customers spend, on average, nearly 4x more than store-only customers and…