E-Commerce

Common E-Commerce Infrastructure Challenges and How to Address Them
March 21, 2019 at 11:19 am

According to Webscale’s recent State of E-Commerce Infrastructure report, 6.4 percent of online merchants cited downtime as their biggest challenge during the e-commerce industry’s lucrative fourth quarter in 2018. Furthermore, 11.9 percent of merchants reported serious site slowdown issues, and 21 percent admitted to experiencing cyber attacks. Lastly, 18.35 percent of merchants grappled with all…

Gifting a Growing Opportunity for Travel, Entertainment Brands as Consumers Value Experiences
March 20, 2019 at 12:08 pm

As part of the 2018 Merchant Gift Card E-Commerce Evaluation, a comprehensive report produced by digital gift card solutions provider CashStar, in partnership with NAPCO Research (NAPCO Research and Total Retail both are brands of parent company NAPCO Media), a cross-platform evaluation was done to assess 100 leading brands on more than 100 unique criteria, including the…

Amazon Lifts Price Parity Provisions for Third-Party Merchants
March 15, 2019 at 12:29 pm

In this episode of Retail Right Now, Joe Keenan discusses Amazon.com’s decision earlier this week to eliminate a rule that kept U.S.-based third-party merchants selling products on its marketplace from selling those same products in other channels, such as their own websites, for lower prices. Critics of Amazon cited the “price parity provisions” as a violation…

Win Customer Loyalty With a Dynamic Approach to Mobile Rewards, Part 1
March 15, 2019 at 11:32 am

E-commerce is booming, the in-store shopping experience is becoming more tech-driven, and personalization is moving beyond simply "nice to have." Retail organizations are under immense pressure to innovate, attract new consumers and retain customer loyalty. The key to unlocking the next big thing in retail is in a device we are glued to — smartphones. This…

Sephora Ends Partnership With Social Influencer Amidst College Cheating Scandal
March 15, 2019 at 11:27 am

Sephora ended its partnership with social media influencer Olivia Jade amidst a massive college cheating scandal this week, reports CNBC. Olivia Jade, whose real name is Olivia Giannulli, is the 19-year-old daughter of “Full House” actress Lori Loughlin and designer Mossimo Giannulli. Loughlin and Giannulli were accused Tuesday of paying $500,000 in bribes in a scheme…

Take Advantage of Consumer Demand on Amazon Without Losing Control, Part 2
March 14, 2019 at 10:06 am

In part one of this two-part series, I shared the two main options for selling to or on Amazon.com, as well as walked readers through the benefits of Seller Fulfilled Prime and the steps to make it happen. Critical to all of these decisions and paths is an understanding of Amazon’s dominance. As a reminder,…

Take Advantage of Consumer Demand on Amazon Without Losing Control, Part 1
March 13, 2019 at 12:40 pm

Amazon.com, it’s the force keeping brand manufacturers up at night. The online retail giant now accounts for over 49 percent of all U.S. e-commerce sales — a number that shows no signs of plateauing. Amazon’s e-commerce sales in the United States alone are expected to reach $258 billion this year, up nearly 30 percent from…

4 Key Takeaways From Shoptalk 2019
March 12, 2019 at 11:34 am

Last week, the 2019 Shoptalk conference featured one of its best speaker lineups and attendance to date. Over 8,000 e-commerce professionals gathered to hear presentations from 185 retail and e-commerce experts about trends and technologies impacting the industry. In particular, four great sessions stood out that demonstrated two main themes of the conference. One theme…

What Anheuser-Busch InBev is Doing to Grow Digital Awareness, Sales
March 11, 2019 at 1:09 pm

In episode 186 of Total Retail Talks, Total Retail Executive Editor Joe Keenan interviews Carolyn Littlefield, senior director of e-commerce at Anheuser-Busch InBev. Listen in as they discuss the steps AB InBev is taking to grow its digital business, including the role content plays in that initiative. This episode was recorded live at Groceryshop in…

A Recap of the Hot Topics at Shoptalk 2019
March 8, 2019 at 1:14 pm

In this episode of Retail Right Now, Joe Keenan reports live from the Exhibit Hall floor of Shoptalk 2019 in Las Vegas. He discusses the variety of Total Retail's coverage of the event, including a Q&A with Erik Nordstrom, a video interview with Forrester's Brendan Witcher, podcast episodes with retailers Vineyard Vines and GREATS, insights from sessions…