Mobile Commerce

Adobe: US Online Holiday Spending Hits Record-Breaking $258B
January 7, 2026 at 2:38 pm

U.S. consumers spent nearly $258 billion online during the holiday season lasting from Nov. 1 to Dec. 31, according to new data from Adobe. The company said in a press release that was a new record — and beat expectations of $253.4 billion — with consumers spending more than $4 billion in a single day…

US Census Bureau: Retail Sales Remained Flat in October
December 17, 2025 at 4:59 pm

U.S. retail sales remained unchanged from September to October as consumers moderated their spending ahead of the holiday season. The U.S. Census Bureau provided the October sales numbers earlier this week; the report was delayed more than a month because of the 43-day government shutdown that occurred earlier this fall. Americans spent $732.6 billion in…

Black Friday Shines Online, Stabilizes Offline
December 1, 2025 at 10:24 am

Consumers spent a record $11.8 billion online on Black Friday, up 9.1 percent year-over-year (YoY) and above Adobe’s initial forecast ($11.7 billion, up 8.3 percent YoY). More than half of online sales (55.2 percent) came through a mobile device (vs. desktop), representing $6.5 billion (up 10.2 percent YoY). According to Salesforce data, the top performing…

Consumers Spend Record $6.4B Online on Thanksgiving
November 28, 2025 at 11:55 am

Consumers spent a record $6.4 billion online on Thanksgiving, up 5.3 percent year-over-year (YoY) as shoppers took advantage of Cyber Week deals that came in stronger than expected. The spend is above Adobe’s initial forecast of $6.37 billion for the day (up 4.9 percent YoY). Online sales peaked between 10 a.m. and 2 p.m. Mobile shopping hit an all-time high on Thanksgiving,…

The Power of AI, Mobile-First, and Performance Ads in Unlocking Global Retail Growth
April 30, 2025 at 7:58 am

Fueled by mobile commerce and innovative acquisition strategies, retailers are expanding globally. The rise of brands like SHEIN and Temu has raised the bar, showing that mobile-first and data-driven approaches can drive extraordinary growth in international markets. Adjust’s latest Mobile App Trends report finds that e-commerce app installs grew 17 percent year-over-year in 2024, with…

Mother’s Day Spending Expected to Reach $34.1B
April 28, 2025 at 12:45 pm

Consumer spending on Mother’s Day is expected to reach $34.1 billion this year, according to the annual survey released today by the National Retail Federation (NRF) and Prosper Insights & Analytics. The amount is up from last year’s $33.5 billion and follows closely behind the record of $35.7 billion in 2023. Eighty-four percent of U.S. adults…

The Evolution of Digital Gift Cards: Top Performers and Key Trends in 2025
April 22, 2025 at 1:51 pm

As digital commerce continues to evolve, gift cards have transformed into a strategic engagement tool for merchants. The 2025 edition of the Best Digital Gift Card Programs report, produced by Blackhawk Network and NAPCO Research, offers a deep dive into how 100 U.S. brands are optimizing their digital gift card programs — and which ones…

The Cyber Fraud Imperative for AI-Powered E-Commerce Apps
February 4, 2025 at 11:06 am

The rise of artificial intelligence-on-device technology will fuel the next major growth spike in mobile e-commerce, driving innovative retail brands ahead of the laggards. In 2025, AI-on-device technology like Apple Intelligence on iOS and Google Gemini on Android will transform the mobile user and consumer experience with personalized shopping experiences, easier search and discovery, and…

How SoLoMo Fits Into Retail's Future
November 13, 2024 at 5:35 pm

During a keynote presentation at Total Retail Tech 2024, Sucharita Kodali, vice president and principal analyst at Forrester, shared an analysis of industry data and consumer insights. SoLoMo, or social, local and mobile, has been a term used by retail marketers for years. In this video clip from her session, Kodali provides a gauge on…