If there has been one sweeping theme across the retail landscape in 2022 — and there has been — it’s supply chain. A new benchmarked study of 1,150 online consumers from Dotcom Distribution suggests several areas brands and retailers can tackle to shape the ideal customer experience, even during a period of uncertainty in the…
Macy’s has launched its online marketplace, which was first announced in November 2021. The new digital marketplace on macys.com offers shoppers a curated assortment of new brands, merchandise categories, and products from third-party merchants and brand partners. The marketplace gives customers easy access to more than 20 product categories and 400 new brands. Macy's partnered with…
In this episode of Total Retail Tech Insights, Editor-in-Chief Joe Keenan interviews Alex Galkin, founder and CEO of Competera, a technology company that offers a comprehensive pricing platform. Listen in as Galkin discusses Competera's offerings and why he decided to start the company (0:51), the advice he would go back and give himself when starting the…
Amazon.com is hosting another Prime Day-like deal event next month, marking the first time it will hold two such events in the same year. Dubbed the Prime Early Access Sale by Amazon, the two-day global shopping event is exclusive to Prime members. It begins Oct. 11 at 12 a.m. PDT and runs through Oct. 12…
When it comes to luxury goods, the perception of exclusivity and premierness are two very important elements. However, the truly paramount aspect of luxury items that allows for the high price point associated with them is their absolute authenticity. If the authenticity isn't absolute, then it's not luxury. Would it be OK if you were…
Like everybody else, I’ve shopped online significantly more often the last couple of years, sometimes out of necessity, sometimes for convenience and, sure, sometimes out of sheer boredom. In fact, over the past 18 months or so, I’ve bought myself three wristwatches online that, truth be told, I didn’t exactly need. Although the popular watch…
Historically, marketers have relied on the 4 Ps — Product, Price, Place and Promotion — to inform their marketing strategies. These foundational components help companies satisfy the dynamic wants and needs of the consumer, while also meeting the demands of the business. However, rapid advances in technology, magnified by the pandemic, have fundamentally changed consumer behavior, particularly the way…
Online consumer behavior and expectations have evolved rapidly since the start of the pandemic, and they’re going into the holiday shopping season with higher expectations than ever for great experiences. Now that two-thirds of consumers say they’re “likely to switch companies for a better digital experience,” getting customer experience (CX) right is critical to maintaining…
Facing a new era of retail in a volatile market, many businesses have had to rapidly expand or strengthen their online presence. Retailers that are thriving are doing so with the help of intelligent automation (IA). In fact, in a recent Deloitte report, 82 percent of sector leaders said “automation wherever possible will be a high priority,” and 67…
Supply chains and logistics have seen seismic shifts forward in recent years. In 2020 alone, companies fast-tracked the digital transformation of their internal operations — and their customer and supply chain interactions — by three years to four years. The digitization of third-party logistics (3PL) providers began in the mid-90s, but the pandemic fueled progress…
