Discover the New Problem Affecting E-Commerce Businesses … Even Amazon
January 11, 2019 at 11:10 am

As a retailer, there have probably been times when you notice an uptick in unexplained cart abandonments or a drop in online sales. While there are a number of factors that can lead to these issues, there's a relatively new problem that has flown under the radar for most retailers: malware-driven advertisements. These unauthorized ads…

Amazon and Data, Shifting the Consumer Experience: A Retailer’s Dilemma
January 10, 2019 at 11:33 am

Amazon.com has raised consumer expectations of retailers on levels of service, speed and ease of use. Amazon has built an amazing search and recommendation engine by capturing years of transactional and search data on its platform. Once a consumer has found their product, the transaction is designed to be frictionless, incredibly fast and convenient with…

CRM
The 50 Best Retail Tips of 2018 Are Here!
January 9, 2019 at 1:11 pm

Total Retail is excited to present to you its 50 Best Retail Tips of 2018! For the past several years, the Total Retail editorial team has spent time in the fourth quarter poring over the work of our expert contributors to identify the 50 very best tips of the year, and 2018 was no exception. We…

5 Retail Predictions for 2019
January 9, 2019 at 12:45 pm

Based on the retail advancements we witnessed last year, here are five predictions industry leaders should keep an eye out for in 2019.

Retailers’ Tech Spending Focused on Improving CX
January 8, 2019 at 1:14 pm

Retailers are looking for ways to improve their customers‘ experiences across all channels in which they interact with their brands, and they're turning to technology solutions to help them do so. This was a key finding from Total Retail's 2018-2019 Retail Technology Report, which provides data and analysis on retailers current usage of technology, as…

Fast-Acting State Revenue Agencies Among Holiday Retail Winners
January 8, 2019 at 11:38 am

As retailers count their holiday receipts, clear victors are emerging. However, it’s not just retailers counting their revenue; so too are those states that acted quickly following the Supreme Court’s South Dakota v. Wayfair decision last June and enacted rules compelling e-commerce sellers to collect and remit sales tax in their states. The Wayfair ruling,…

5 Ways to Update Your E-Commerce Site in the New Year
January 7, 2019 at 12:04 pm

The New Year is a perfect time to give your e-commerce site the refresh that it needs. With the holiday season behind us, it’s time to prep for the year ahead, and an important part of that is getting your website up-to-date. Not only do you likely need to update products or service offerings, but…

Vision for the Future: Zenni Optical's Plan for Owning the Online Eyewear Category
January 7, 2019 at 11:10 am

In episode 177 of Total Retail Talks, recorded at the 2018 Shop.org conference in Las Vegas, Bai Gan, chief product officer at Zenni Optical, an online eyewear retailer, discusses the brand's growth from humble beginnings (i.e., selling products out of the founder's garage) into a leading seller of prescription glasses and sunglasses. Zenni Optical currently owns…

3 Ways to Use Your Subscription Commerce Program to Truly Connect With Customers
January 7, 2019 at 11:05 am

The subscription commerce model is shaking up the retail industry by turning transactions into relationships. A customer clicking “buy” used to be the signal to close the curtain and roll the credits, which made it harder for sellers to re-engage them. Now, subscription purchases signal the beginning of an interaction in which the business must…