Customer Acquisition

According to FoodIndustry.com, the U.S. food market is worth $1.5 trillion annually, or roughly 4 percent of the domestic gross product. $800 billion of that revenue is from supermarkets and food stores. Compare this to the U.S. apparel market, which is estimated to be worth $318 billion (Statistica). And while the retail industry often focuses…

Swedish fintech Klarna changed how consumers — particularly younger consumers — buy and pay for goods. Its model, which countless other rivals have since replicated, is simple. Rather than pay the entire sum upfront, the consumer pays a portion, and Klarna fronts the rest, which the consumer repays in manageable bi-monthly or monthly installments. At…

In episode 388 of Total Retail Talks, which was recorded at the ICR Conference earlier this year, Editor-in-Chief Joe Keenan interviews John Merris, CEO of Solo Brands, a pure-play direct-to-consumer (DTC) company with a portfolio of rapidly growing lifestyle brands, including Solo Stove, Oru Kayak, Chubbies, and ISLE. Merris discusses why so many public DTC…

Retail is constantly evolving. Some changes are so small or happen over such a long period of time that the impact on day-to-day business is negligible. Then there’s the case of the past few years. We’ve seen technological and societal forces converge and drive enormous changes, incredibly quickly. Whether you call it a revolution, a…

Duluth Trading Company is known for its durable, quality products and cheeky marketing campaigns that connect with its primarily male customer base. That formula has served the company well over the years. However, Duluth Trading Co. recognizes that to continue to grow the business it can't rest on its laurels. The business must evolve to…

In a year when holiday spending on gifts, travel and entertainment was down 1 percent from the year prior, one age group bucked that trend in a huge way. Millennials, perhaps aided by increased incomes due to “The Great Reshuffle,” told us it would spend a whopping 11 percent more than it did in 2021,…

In this webinar attendees will hear real-world insights from retail executives on how their businesses are approaching 2023.

While many point to the pandemic as the catalyst responsible for changing today’s retail customers, in reality, the “retail customer” has been evolving for some time. Over the past several decades, consumers’ lives have grown busier and more complex as they are being offered more choices spanning retail and digital, and shoppers have come to…

The good news for consumer brands this holiday shopping season? Economic concerns aren’t expected to slow down shoppers’ appetite for deals. According to the 2022 Deloitte Holiday Retail Survey, 74 percent of consumers say they’ll spend the same on the holidays as they did last year. The bad news? Holiday customers are among the lowest…

In this episode of Total Retail Tech Insights, Editor-in-Chief Joe Keenan interviews Mariam Asmar, vice president of strategic consulting at Braze, a leading comprehensive customer engagement platform that powers interactions between consumers and brands they love. Asmar discusses her professional background and the Braze business (1:00), her take on the state of the e-commerce industry…