
CRM

Grocery shopping is having a full-circle moment. In the industryโs earliest days, consumers would spend hours visiting the local butcher, baker, greengrocer, and more. Each store provided a specific slice of shoppersโ grocery lists and often offered home delivery. Fast-forward to the early 1900s and the advent of the supermarket, when industrialization came into play.โฆ
As we approach 2025, small business retailers face mounting pressure to turn a profit, despite ongoing economic headwinds. Rising inflation is causing shoppers to reconsider their discretionary spending, forcing businesses to quickly adapt to protect their bottom lines. So how can businesses thrive in this environment? It all comes down to the customer experience. Byโฆ
The holiday season is upon us, and many brands across the world have launched their festive marketing campaigns with the intent of capturing consumer attention and driving sales. However, recent research we conducted revealed that 89 percent of consumers feel that holiday campaigns launched before October are too early, with 41 percent admitting they donโtโฆ
The holiday shopping season can influence more than end-of-year revenue โ it can serve as a catalyst for retailersโ success in the new year. First-time and returning shoppers alike emerge in droves during the holiday season, but they can just as quickly disappear when the holidays are over. And most of them are gone withoutโฆ
Customer experience (CX) is the bedrock of brand loyalty in the retail space, and cultivating an experience customers continually come back to has become a highly competitive practice. Product value and price, though important, are no guarantee customers will choose a brand consistently. Connections, interactions, personalized service and seamless experiences across all touchpoints are essential.โฆ
The holiday season is quickly approaching, which means retailers need to be ready for the associated increase in customer purchases. According to the National Retail Federation, holiday retail sales are expected to see a 3.5 percent bump this year over last year, reaching between $979.5 billion and $989 billion. Whether a customer shops online orโฆ
According to Statista, Halloween consumer spending this year in the U.S. is estimated to reach $3.5 billion, a significant jump from previous years. With spending steadily increasing, brands must take action to provide efficient service and high-quality customer experiences even during peak seasonal times. Delivering high-quality customer experiences during the build-up to Halloween is critical forโฆ
At its inception, digital for retail and commerce promised total visibility, reporting and optimization of each customerโs interactions with a brand across their lifetime. That promise is the foundation of online marketing. But while companies that invest in digital experience generate an incredible quantity of data, they often feel burdened by its volume. And theyโฆ
In the competitive retail sector, the transformation from a traditional customer base to a more engaged community is a critical shift. This evolution is significantly driven by the strategic use of exclusive offers, which not only incentivize purchases but also cultivate a sense of belonging and privilege among shoppers. By exploring how exclusive offers canโฆ
Customer relationship management (CRM) is a critical business process in both online and brick-and-mortar retail. Its efficiency directly affects customer satisfaction and loyalty and thus largely determines a retailer's revenues. As a retail business grows, the number of clients also increases, making CRM more labor-intensive and challenging. Retailers can address this challenge by adopting theโฆ