With Bitcoin growing exponentially in popularity, experts forecast 50 million users by the end of 2015. By next year, Bitcoin users will outnumber PayPal users. Time to consider upgrading to Bitcoin payments?
4. QR code-based payments: So far QR codes have been treated as a marketer's toy, a minor tool that could be used to create quizzes or give out coupon codes. With the advent of payment mechanisms like Zapper and PayPal's QR code reader, users can now scan QR codes printed on a receipt and the required amount is automatically credited to the merchant's account.
- People:
- Ryan Rommann
Rohan Ayyar is the regional marketing manager for India at SEMrush. His blog, The Marketing Mashup, covers digital marketing from the perspective of B2B, B2C, lead generation, mobile marketing, SEO, social media, content marketing, database marketing including predictive analytics, and conversion rate optimization. In addition, he'll look at emerging marketing technology and how marketers can use it. Reach Ayyar at searchrook@gmail.com.