Are You On Board With the Future of Payment Systems?
Here's a rundown of the popular emerging payment technologies:
1. Mobile wallets: Very few of us haven't actually used a digital wallet - PayPal anyone? A digital wallet holds money in digital form in your account and allows you to pay for things you buy online. The primary benefit of a digital wallet is the security it offers users. No payments are released till the goods are delivered. Since you don't give your credit card number to the merchant, there's no chance of fraudulent transactions either.
- People:
- Ryan Rommann
Rohan Ayyar is the regional marketing manager for India at SEMrush. His blog, The Marketing Mashup, covers digital marketing from the perspective of B2B, B2C, lead generation, mobile marketing, SEO, social media, content marketing, database marketing including predictive analytics, and conversion rate optimization. In addition, he'll look at emerging marketing technology and how marketers can use it. Reach Ayyar at searchrook@gmail.com.
