Branching Out: Successful Spin-off Titles Expand Coldwater Creek’s Brand Territory
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
“Some items from the catalog ‘got legs,’ and others were less successful. Northcountry grew out of that,” says Gunter.
Today, the Northcountry title features mostly women’s apparel with a blend of gifts and hard lines, says Georgia Shonk-Simmons, president, retail and catalog.
Northcountry, in particular, is tailored to women who value comfort and natural fibers, and who love the culture of the Northwest.
0 Comments
View Comments
- Companies:
- Coldwater Creek
Related Content
![](https://www.mytotalretail.com/thumb/?src=/wp-content/uploads/sites/14/2016/10/1276421_iStock_000022284728.jpg&w=142&h=80)
![](https://www.mytotalretail.com/thumb/?src=/wp-content/uploads/sites/14/2022/06/Conns-storefront.jpg&w=142&h=80)
![](https://www.mytotalretail.com/thumb/?src=/wp-content/uploads/sites/14/2022/06/GettyImages-670884683.jpg&w=142&h=80)
![](https://www.mytotalretail.com/thumb/?src=/wp-content/uploads/sites/14/2024/06/pd-hero-image-1.jpg&w=142&h=80)
![](https://www.mytotalretail.com/thumb/?src=/wp-content/uploads/sites/14/2018/05/CRM-stock-image.jpg&w=142&h=80)
![](https://www.mytotalretail.com/thumb/?src=/wp-content/uploads/sites/14/2020/08/gettyimages-631066318-594x594.jpg&w=142&h=80)
Comments