Subscription Commerce
June 28, 2016 at 11:32 am
Subscription e-commerce services like Birchbox and Dollar Shave Club are fairly simple business models that, when done right, are a win-win for both consumers and retailers. Consumers enjoy a low maintenance shopping experience, while retailers are rewarded with stickier customer retention and a more predictable cash flow. Over the past few years, we’ve seen this…
June 16, 2016 at 8:30 am
Who has time to shop for golf attire? Your PGA teaching professional at Bogeybox Golf Club can help with that.
May 5, 2016 at 12:16 pm
In April, Lands’ End announced it was relaunching Canvas, a collection of clothes aimed at younger, style-conscious shoppers that debuted back in 2009 only to be abandoned several years later when executives decided its aesthetic wasn't quite distinctive enough from the main brand. Still, the label had a bit of a cult following among fashion bloggers,…
April 27, 2016 at 12:10 pm
In today’s digital economy, innovators are quickly entering and creating new markets. Companies like Birchbox, RocksBox and Dollar Shave Club have changed the way consumers shop by using a subscription-based model. This approach enables brands to gain critical customer data that can be used to retain customers in an evolving and competitive market while boosting…
April 18, 2016 at 11:11 am
Amazon will offer a monthly version of its Prime membership program in a move that challenges rival Netflix and gives customers new subscription options. Starting Sunday, the Seattle-based retail giant will sell a monthly Prime membership for its video streaming service at $8.99 per month — one dollar less than Netflix’s standard offering — along with a $10.99 per month option…
February 22, 2016 at 10:19 am
In episode 25 of Total Retail Talks, we feature a conversation with Meaghan Rose, co-founder and CEO of Rocksbox, a premium jewelry subscription service. Subscription-based commerce — i.e., subscribers paying a monthly or annual fee to have products delivered directly to them on an ongoing basis — is one of the emerging trends in e-commerce.…
February 19, 2016 at 10:46 am
Whatever your shopping preferences, it seems these days that there’s a subscription box to cater to them. Birchbox, which peddles a monthly box of curated beauty samples, was an early player in a trendy format that's grown to include everything from healthy snacks to pet treats to proudly nerdy selections of action figures and other…
February 1, 2016 at 10:30 am
Birchbox Inc., a startup that sells subscriptions for personalized beauty samples, said it’s cutting 15 percent of staff and suspending operations in Canada. The cutbacks, which affect 45 people out of a staff of 300, are the latest sign that technology startups are struggling to create sustainable businesses as venture funding begins to cool.
October 6, 2015 at 12:38 pm
From Birchbox to Stitch Fix, subscription box businesses are unwrapping success. You pay a monthly fee and everything from makeup to groceries to clothing is sent to your door. But Kate Hudson’s athletic wear company, Fabletics, is now under investigation after customers complained they didn’t know they were signing up for a subscription. International Business…
September 15, 2015 at 11:50 am
How B2B companies can optimize e-commerce sales through B2C tactics like: cross- and up-selling, subscription commerce, and more.
