e-Commerce Platforms

Luxury Fashion Brands Are Failing to Adapt to a Digital Future
August 20, 2018 at 5:58 pm

Despite the success of early trailblazers such as Net-A-Porter and Farfetch, the luxury sector has lagged behind the rest of the fashion world when it comes to adapting to a digital future. The luxury sectorโ€™s hesitancy in embracing e-commerce is understandable. It's an area of retail that has relied on a sense of exclusivity, asโ€ฆ

The Robots Are Not Coming: E-Commerce Automation is Here to Augment Our Jobs, Not Take Them Away
August 15, 2018 at 10:54 am

I have a lot of conversations about automation, and I feel like we canโ€™t shake the nagging perception that automation means robots are coming to take human jobs โ€ฆ In fact, itโ€™s actually the opposite. The goal of automation, specifically in commerce, is to offload the demands, complexity and monotony that high-volume businesses experience, freeingโ€ฆ

To Build or to Buy: Determining the Right E-Commerce Solution for You
April 26, 2018 at 3:36 pm

Last year, global e-commerce sales reached $2.3 trillion, a nearly 25 percent increase vs. 2016, comprising 10.2 percent of total retail sales worldwide. As more consumers are turning to online platforms instead of brick-and-mortar stores to make purchases, it's critical that retailers have the necessary omnichannel components and functionalities in place to increase traffic and conversionโ€ฆ

Amazon Launches App Feature Targeting International Shoppers
April 19, 2018 at 4:31 pm

Amazon.com has launched a new feature within its shopping app for iOS and Android users to cater to international customers shopping for U.S. goods, according to a report from Reuters. The feature, which was announced late on Tuesday, will enable users to shop in five languages, including English, Spanish, Simplified Chinese, German, and Brazilian Portuguese, and will beโ€ฆ

Google Launches Shopping Actions to Help Retailers Compete With Amazon
March 20, 2018 at 3:22 pm

Google announced yesterday a new service designed to help retailers take on Amazon โ€” and give Google a cut of their sales in the process. The service, Shopping Actions (formerly known as Google Express), gives consumers an easy way to shop for retailersโ€™ products on the Google Assistant app and search via Google Search withโ€ฆ

How Draper James is Working to Get Omnichannel Right
December 18, 2017 at 10:31 am

In episode 123 of Total Retail Talks, Melissa Baird, vice president, systems and procedures for Draper James, a lifestyle brand and retailer of women's apparel and accessories founded by actress Reese Witherspoon, discusses the company's decision to move to an omnichannel, cloud-based platform to help power its financials, inventory, customer and order management processes. Bairdโ€ฆ