e-Commerce Platforms

Alibaba Breaks Singles Day Record With Sales Topping $38.4B
November 11, 2019 at 1:07 pm

Alibaba's 2019 Singles Day generated $38.4 billion in sales, a 26 percent increase over last year's total of $30.8 billion and and a record for the day. The day got off to a strong start for Alibaba, according to the company. Sales hit $12.01 billion in the first hour. Within an hour and a half, Alibaba’s…

Top Tips for Ranking High on Amazon
November 4, 2019 at 12:33 pm

Amazon.com is one of the world’s largest online retail platforms. In the e-commerce industry, it isn’t unusual to hear comments such as: “There’s e-commerce, and then there's Amazon.” With Amazon enlisting over 1 million new sellers in 2019 alone, how can new entrepreneurs and startups compete? The following are some useful tips that will help businesses…

5 Things to Know Before Building an E-Commerce Platform From Scratch
October 29, 2019 at 2:29 pm

We don’t need to tell you that having an e-commerce platform is table stakes if you’re in the business of selling anything. Shopping has fully moved online, and with the advent of omnichannel retailing, consumer behavior is changing. People have grown to expect benefits like fast shipping and accurate stock updates offered by the world’s…

Why E-Commerce is Going ‘Headless’
October 15, 2019 at 10:22 am

The top U.S. e-commerce brands have gone headless, including Amazon.com, Walmart, Target, and Nike, and the rest are in process or are considering it. Headless commerce refers to the practice of separating the website from the back-end e-commerce platform via APIs or microservices. In simpler terms, retailers are separating what users see from their databases. By going “headless,”…

How the Headless Approach Can Redefine Your E-Commerce Platform
August 14, 2019 at 11:26 am

How customers transact online is continuing to evolve. Nowadays, consumers have various devices and multichannel methods to interact with a brand, whether it’s through voice-controlled technology, a mobile phone, the TV or even a car. In fact, mobile e-commerce is forecast to account for 72 percent of e-commerce sales in 2021. As such, the way…

E-Commerce Platform Helps Sneaker Brand Shoebacca Scale Growth
June 17, 2019 at 12:43 pm

Founded in 2002 by brothers Marc and Robert Schlachter, Shoebacca's roots were as a wholesaler of athletic shoes. The pair was selling overstock inventory in local markets in their home state of Texas, as well as on eBay. After recording steady growth over several years, particularly as a reseller on eBay, the brothers decided that Shoebacca…

Carhartt is Using AI to Make Smarter Merchandising, Marketing Decisions
April 25, 2019 at 2:49 pm

Artificial intelligence (AI) was chosen as the emerging technology most likely to have the biggest impact on the retail industry in 2019, according to Total Retail's 2018-2019 Retail Technology Report. Retailers and brands are investigating ways to leverage the power of AI across their organizations, from marketing to logistics to customer service, and more. Workwear…

Understanding the Emergence of Retail-as-a-Service (RaaS)
April 23, 2019 at 11:26 am

It shouldn’t come as a surprise to retail organizations to hear that consumer purchasing habits have drastically changed. With the majority of growth happening online, traditional brick-and-mortar stores are challenged with establishing an online presence, transforming their business model, and harnessing the power of innovative technologies. We’ve seen brick-and-mortar stores struggle to adapt to the…