B-to-B

Digital devices have reshaped B-to-B shopping habits, but not in the ways you might expect. Many online purchases are made after your business customer has visited your brick-and-mortar store to browse and test a product. Essentially, local stores are becoming showrooms for online shoppers. This practice, known as showrooming, has taken off in recent years.…

Office Depot is teaming up with Chinese e-commerce giant Alibaba, as both companies hope to benefit from the other's strengths to win over American small business owners. On Monday, Office Depot and Alibaba.com announced a partnership aimed at American small and midsized businesses, tapping into the B-to-B market in the U.S. The two companies are…

If you can compare customer relationships to romantic ones, you could say that B-to-C customer relationships are like a first date, whereas B-to-B is more of a long-term committed courtship. When you're trying to appeal to a B-to-C consumer, the point is to make your brand and product as attractive as possible, capture their interest,…

Consumer brands were much quicker to embrace e-commerce than their B-to-B counterparts, but that has been changing rapidly in recent years. Fueled by a need to boost sales and a new generation of individuals responsible for making purchasing decisions, B-to-B companies are increasingly warming up to digital options. However, as B-to-B brands increasingly embrace e-commerce,…

Attendees will learn how online retailers can leverage modern e-commerce automation and business intelligence technology.

B-to-B e-commerce, much like the broader e-commerce industry, is on the rise and merchants feel especially optimistic about its upward trajectory, according this survey from e-commerce platform BigCommerce. Eighty-three percent of B-to-B merchants that don't yet have an online sales channel expect to add one within the next 24 months. Eighty percent of merchant respondents currently accept B-to-B orders online, and 78 percent of those have enabled e-commerce purchasing for at least two years.

In episode 142 of Total Retail Talks, Total Retail's Editor-in-Chief Melissa Campanelli interviews Neel Madhvani, head of B2B and spirits at Boxed, the online, membership-free wholesale retailer that offers direct delivery of bulk-sized packages. The interview covers a wide range of topics, including Boxed's B-to-B strategy; best practices and advice for retailers interested in adding a B-to-B channel;…

In this webinar, you’ll learn the ideal way to structure your business for the future of “commerce”.

This past fall, Boxed, the online-only wholesale shopping club, announced the hiring of Neel Madhvani as its new head of sales. Madhvani will be responsible for building a B-to-B sales team at a time when businesses are accounting for a growing portion of Boxed's revenues. Madhvani has experience in this area, as he joins Boxed…

Office Depot announced the launch of BizBox, its new business services platform that will provide startups and small businesses access to the core services needed to start and grow their businesses through a convenient subscription. Monthly services start at $99. BizBox will simplify business decisions and operations for SMBs, and builds upon Office Depot’s previously announced acquisition…