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Greg Alvo
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The customer has complete control over the subscription — e.g., timing, products and shipping info. The subscription can be cancelled at any time directly on your site. Now instead of having to remember to come back to your site once a month, the customer gets to put her regular purchases on autopilot. As a retailer, you retain a high-value, repeat customer and save her time and make her life easier in the process.
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- Companies:
- Amazon.com
- People:
- Teavana
Greg Alvo
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Greg Alvo is the CEO of Ordergroove, a company that helps brands and omnichannel retailers practice and achieve relationship commerce, shifting consumer interactions from one-and-done transactions to ongoing, highly profitable relationships.
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