The Monthly Retail Social Juice Index Spotlight: Ice.com, Shari's Berries, J&P Cycles
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It's not J&P Cycles’ most engaging posts that hold the most interesting insights, however. Instead, we learn more from the brand's low-performing posts. For example, we know its Facebook fans aren't relating to the company's blog, since each time it shared a link to a blog post it struggled to earn even a couple hundred likes. Also failing to break 200 likes was a coupon for a bike-mounted camera.
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Carolee Sherwood
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