The Monthly Retail Social Juice Index Spotlight: Ice.com, Shari's Berries, J&P Cycles
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Like Ice.com, Shari's Berries is a brand that can get away with product-centric posts. In fact, one of these posts — a photo of strawberries covered with chocolate and decorated with icing to look like footballs — was the brand's second most engaging post of August. Ahead of the start of football season, the accompanying status read simply, "Our kind of fantasy football."
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Carolee Sherwood
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