Best Buy Waives Shipping Fees for Holiday Season
Total Retail's Take: Best Buy continues its tradition of offering free shipping to consumers during the holiday season, which will be a key selling point for the retailer as it faces intense competition. Even though Best Buy is coming off a slew of strong quarters, bolstered in part by strong e-commerce growth, it will be battling with the likes of Wal-Mart, Amazon.com and Target for consumers’ holiday purchases, and offering free shipping is an aggressive move. Best Buy isn't the only retailer jumping on the free-shipping-for-holidays bandwagon. Last week, for example, Target said it would provide free shipping during the holiday season. And Wal-Mart is expected to announce its holiday plans soon, as it has spent much of the last year beefing up its speedy delivery capabilities as well as providing discounts to shoppers who pick up an online order in a store.