User Experience
Retail escapism โ immersive experiences that blend the best elements of shopping, entertainment, education and socialization โ is giving retail therapy a major upgrade. With inflation on the rise, consumers are likely to spend less this season and discounters may command a greater share of sales than usual. However, retailers that elevate the shopping experienceโฆ
Holiday sales are expected to grow 4 percent to 6 percent this year. However, inflation continues to be of concern for consumers, with 84 percent of shoppers looking to save money. Recent Sense360 by Medallia research on consumer behavior and spending reveals that shoppers are buying fewer products. However, for those companies that they doโฆ
Consumers and retailers alike are prepping for the holiday season. And this holiday season, retailers need to stay nimble and adjust to shoppersโ evolving preferences, especially as concerns around inflation continue. Whether it's hunting more for deals, doing more of their shopping from the convenience of their phone, or focusing on gifts for themselves, consumersโโฆ
Retail media networks (RMNs) have been dominating the e-commerce conversation as retailers look for new revenue streams amid increasing margin pressure, inflation and ongoing supply chain challenges. These networks serve as a kind of digital end-cap display for brands, giving them a way to optimally position their products on a website for easy discovery โโฆ
Savvy retailers know that fostering deeper customer relationships is the key to sustainable, long-term business success. To build these relationships, brands need to take a comprehensive, thoughtful approach to creating their customer engagement strategy. Itโs the art and science of growing brand loyalty by providing the best in user experience across all relevant channels. Customerโฆ
The wild ride of holiday retail has spun through COVID uncertainty, supply chain challenges, and now inflation and fears of a looming recession. While the only reliable prediction retailers can make about the 2022 shopping season is that it's bound to be unpredictable, early data indicates that a focus on digital excellence and efficiency canโฆ
Customer experience (CX) is as important as ever, but meeting customers where they are has become significantly more complex. As technology adoption has exploded, consumers get and engage with content from many sources, including the metaverse. Though it has existed in certain circles for years, the public really became aware of the metaverse when Facebookโฆ
The pandemic has introduced a number of challenges for retailers, from the chip shortage to in-demand items being out-of-stock to now severe overstocking that's forcing some retailers to cancel orders in an effort to save profits. The retail market continues to change rapidly along with the uncertain economy, and this is driving ebbs and flowsโฆ
Calling the pandemic and its aftermath a black-swan event at global scale is an understatement. Besides being a personal tragedy and suffering for millions, it dislocated the world order along several vectors, some irretrievably. As we put it behind us, it opens vast opportunities for the bold and decisive. One of the winners, if suchโฆ
If there has been one sweeping theme across the retail landscape in 2022 โ and there has been โ itโs supply chain. A new benchmarked study of 1,150 online consumers from Dotcom Distribution suggests several areas brands and retailers can tackle to shape the ideal customer experience, even during a period of uncertainty in theโฆ