User Experience

Why Building Unique Customer Experiences is the Silver Bullet for Online Shopping
October 4, 2022 at 9:49 am

Calling the pandemic and its aftermath a black-swan event at global scale is an understatement. Besides being a personal tragedy and suffering for millions, it dislocated the world order along several vectors, some irretrievably. As we put it behind us, it opens vast opportunities for the bold and decisive. One of the winners, if such…

Amid Supply Chain Disruptions, Consumers Are Maintaining Standards
September 29, 2022 at 12:06 pm

If there has been one sweeping theme across the retail landscape in 2022 — and there has been — it’s supply chain. A new benchmarked study of 1,150 online consumers from Dotcom Distribution suggests several areas brands and retailers can tackle to shape the ideal customer experience, even during a period of uncertainty in the…

How to Develop a Seamless CX for the Omnichannel Shopper
August 31, 2022 at 10:30 am

Retailers that refuse to embrace and perfect an omnichannel experience will lose customers and revenue. Whether they’re shopping via mobile app, website, social media or in-person, consumers expect a seamless and consistent experience when interacting with a brand. Optimizing the omnichannel customer journey has become a competitive differentiator and a necessity in the retail world…

3 Digital Strategies for Socially Responsible Retail Brands
August 9, 2022 at 4:25 pm

Is this brand using sustainable business practices? Is this retailer aware of its social impact? What values am I supporting when I buy from this brand? Many of us have probably asked ourselves these questions before making a purchase. In fact, as of 2019, 70 percent of consumers take the social impact of a brand…

How Luxury Brands Can Ensure Seamless Experiences
July 28, 2022 at 5:39 pm

Like many sectors, luxury retail has weathered more than a few challenges, crises and storms over the last few years — illustrated by the 23 percent drop in sales (or around $228 billion) in 2020 worldwide. These challenges have put considerable pressure on brands to keep pace with changing market trends and customer behaviors. For decades,…

Solving the Problem of Long Lines and Wait Times
July 18, 2022 at 4:41 pm

Waiting in line has been called a “timeless form of torture.” In the U.S. alone, Americans spend roughly 37 billion hours each year queuing. And the problem of waiting has only gotten worse. Restarting life as we knew it has proven more challenging than we initially anticipated. Supply chain issues and staffing shortages have thwarted…

A Friction-Free Retail Experience: Fact or Fantasy?
July 1, 2022 at 9:44 am

The disruption and shifting demands of the past 24 months have elevated retail’s focus on the “consumer experience,” as e-commerce transformed the way retailers do business and forced large-scale technology adoption and innovation. But while it may seem like the shift to experience-focused retail delivery happened overnight, these changes were already underway, even before the…

3 Ways to Future-Proof Your CX Strategy With Automation
June 22, 2022 at 10:11 am

After all the recent upheaval to the retail industry and heightened consumer expectations, omnichannel retailers are looking for ways to future-proof their customer experience (CX) strategies to ensure they’re not caught flat-footed again. Customer experience automation, which leverages digital workers to assist customers in accessing product and order information in real time from pre-purchase through…

Redefining Retail Relations With Field Service Software
June 1, 2022 at 9:44 am

Forward-thinking retail organizations across the globe understand that nurturing the customer experience goes beyond the initial sales engagement. The importance of visibility into the customer journey and the seamless integration with manufacturers are vital as customer expectations rise. In fact, when it comes to making a purchase, 64 percent of people find customer experience more…

Standing Out in the Era of Creative Commerce
May 30, 2022 at 3:46 pm

As e-commerce has rapidly accelerated, so have consumer expectations surrounding online brand experiences. Shopping has become an extension of everyday life; every moment is now an opportunity for discovery and connection. As a result, consumers are being more spontaneous in their purchases, making brand loyalty suffer and competition rise. The average person is estimated to…