Omnichannel

The Future of Retail: Trends for 2022 and Beyond
June 23, 2022 at 5:48 pm

Since the rise of Amazon.com, e-commerce shops have been steadily taking market share from brick-and-mortar retailers. This trend exploded during the pandemic: In 2020 alone, e-commerce grew more than 3X in the U.S. and nearly 5X in the United Kingdom. But in 2022, e-commerce and in-store retail are converging, not competing. The reason? The emergence…

Retail’s Perfect Complement: AI and the Real-Life Store Associate
June 23, 2022 at 4:36 pm

Retail has certainly evolved over the past two years. Today, we're living in an omnichannel retail universe that must be catered to carefully by retailers. Store associates can’t be expected to carry the entire load and overwhelming task of the end-to-end sales process anymore, but we also can’t entirely lean on artificial intelligence (AI) to…

An Analysis of the Global Gift Card Market and How Retailers Can Capitalize
June 22, 2022 at 4:34 pm

For the fifth time, NAPCO Research, in conjunction with Blackhawk Network, has undertaken a comprehensive review of the state of merchants’ gift card offerings. The 2022 review included an assessment of retailers’ e-commerce/digital, mobile, and in-store gift card offerings, providing a holistic view into the consumer gift card purchase and recipient experience. The full report…

What Pandemic? Physical Real Estate is Having a Moment
May 12, 2022 at 4:51 pm

Online shopping might be easy, convenient and prolific, yet it hasn’t erased the need for flagship brick-and-mortar retail establishments. In fact, retail real estate is undergoing a phenomenal — and some might say surprising — comeback. As REJournals reported, roughly 60 percent of businesses with physical retail assets plan to expand their footprints in 2022. What’s driving the momentum?…

How Retailers Can Adapt to Survive
April 28, 2022 at 11:05 am

Although retail was already shifting toward integrated physical and digital experiences, the pandemic accelerated the trend, disrupting incumbent business models. Moreover, agile competitors further widened these gaps in the traditional retail landscape, carving out profitable niches for themselves. Retail has changed drastically, and if organizations are to survive in this alien environment, they'll need to…

How the Pandemic Saved Brick-and-Mortar Retail
April 27, 2022 at 12:05 pm

Today we all love — and have likely used — curbside pickup at some point over the last two years. But let’s be honest: there's no reason retailers couldn’t have offered this a decade ago. As we take stock of the many changes to come out of the pandemic, one of the biggest in retail…

Report: Retailers and Brands’ Adoption of True Social Proof Messaging
April 18, 2022 at 4:47 pm

As competition for consumer wallet share intensifies and shoppers get more digitally savvy, retailers and brands are constantly on the lookout for tools to boost engagement, conversion and sales. There’s never a shortage of tools that claim to solve it all, but when done right, social proof messaging stands out. It's a great conversion booster…

Shoptalk 2022: Retail’s Big Reunion
April 14, 2022 at 8:46 pm

After a two-year hiatus, close to 10,000 retail innovators joined forces in Las Vegas last month for Shoptalk. The much-anticipated event focused on the future of retail, highlighting new technologies, trends and business models. Shoptalk offered a variety of engaging speakers, from small startups to the biggest brand names in the industry, along with original…

3 Trends for Retailers to Explore in Today’s Cross-Platform World
April 11, 2022 at 12:40 pm

In recent years, retail businesses have come to realize just how closely linked their physical and digital shopping experiences are. Anywhere consumers shop, they’ll find the digital in the physical, and, thanks to virtual reality (VR) and augmented reality (AR) as well as other emerging technologies, something that feels like the “physical” in the digital.…