Omnichannel

What Pandemic? Physical Real Estate is Having a Moment
May 12, 2022 at 4:51 pm

Online shopping might be easy, convenient and prolific, yet it hasn’t erased the need for flagship brick-and-mortar retail establishments. In fact, retail real estate is undergoing a phenomenal — and some might say surprising — comeback. As REJournals reported, roughly 60 percent of businesses with physical retail assets plan to expand their footprints in 2022. What’s driving the momentum?…

How Retailers Can Adapt to Survive
April 28, 2022 at 11:05 am

Although retail was already shifting toward integrated physical and digital experiences, the pandemic accelerated the trend, disrupting incumbent business models. Moreover, agile competitors further widened these gaps in the traditional retail landscape, carving out profitable niches for themselves. Retail has changed drastically, and if organizations are to survive in this alien environment, they'll need to…

How the Pandemic Saved Brick-and-Mortar Retail
April 27, 2022 at 12:05 pm

Today we all love — and have likely used — curbside pickup at some point over the last two years. But let’s be honest: there's no reason retailers couldn’t have offered this a decade ago. As we take stock of the many changes to come out of the pandemic, one of the biggest in retail…

Report: Retailers and Brands’ Adoption of True Social Proof Messaging
April 18, 2022 at 4:47 pm

As competition for consumer wallet share intensifies and shoppers get more digitally savvy, retailers and brands are constantly on the lookout for tools to boost engagement, conversion and sales. There’s never a shortage of tools that claim to solve it all, but when done right, social proof messaging stands out. It's a great conversion booster…

Shoptalk 2022: Retail’s Big Reunion
April 14, 2022 at 8:46 pm

After a two-year hiatus, close to 10,000 retail innovators joined forces in Las Vegas last month for Shoptalk. The much-anticipated event focused on the future of retail, highlighting new technologies, trends and business models. Shoptalk offered a variety of engaging speakers, from small startups to the biggest brand names in the industry, along with original…

3 Trends for Retailers to Explore in Today’s Cross-Platform World
April 11, 2022 at 12:40 pm

In recent years, retail businesses have come to realize just how closely linked their physical and digital shopping experiences are. Anywhere consumers shop, they’ll find the digital in the physical, and, thanks to virtual reality (VR) and augmented reality (AR) as well as other emerging technologies, something that feels like the “physical” in the digital.…

How Mexican Department Store Chain Liverpool is Growing its Digital Business
April 6, 2022 at 8:04 pm

During Shoptalk 2022 in Las Vegas last week, Editor-in-Chief Joe Keenan interviewed Antonino Guichard, chief digital officer of Liverpool, the leading department store chain in Mexico. In this video, Guichard discusses some of the challenges Liverpool has faced in growing its e-commerce business, as well as how the retailer's customers' behaviors have shifted as a result of some…

Sam's Club CEO Kath McLay on Strategies for Member-Driven Growth
March 29, 2022 at 10:41 pm

In a session earlier this week at Shoptalk 2022 in Las Vegas, Sam's Club CEO Kath McLay detailed how the retailer is delivering better experiences for its members across both physical and digital channels. Sam's Club, the warehouse club owned by Walmart, has posted an impressive 27 percent growth in its e-commerce business over the…

4 Reasons Budding Online Businesses Should Start Multichannel Selling
March 22, 2022 at 6:08 pm

You deal with plenty of challenges as an e-commerce business owner. However, there’s likely one big challenge that tops your list: generating sales. You want to get your products into the hands of as many happy customers as you can. Yet, with more than 350 million total products on Amazon.com and anywhere between 12 million…

L.L.Bean Sales Grow 14% During Second Year of Pandemic
March 21, 2022 at 7:06 pm

Increased consumer interest in outdoor lifestyles during the pandemic contributed to double-digit revenue growth for L.L.Bean in its 2021 fiscal year, according to company press release published on March 18. Sales for the outdoor retailer totaled $1.8 billion, a 14 percent increase over 2020, and making it one of L.L.Bean’s most successful years in company history. In…