Omnichannel

2024 is the Year of the Omnichannel Customer Experience
February 12, 2024 at 3:11 pm

Consumer spending, especially online and in particular via mobile devices, hit record highs during the 2023 holiday season. But are retailers ready to ride this momentum into 2024? One recent study found that 73 percent of customers are likely to switch to a competitor after just one poor experience. Especially during the new year, when…

How CVS Media Exchange Creates Connected Experiences for Customers and Brands
February 6, 2024 at 4:15 pm

While at NRF 2024: Retail's Big Show in New York City, Editor-in-Chief Joe Keenan spoke with Parbinder Dhariwal, vice president and general manager at CVS Media Exchange, CVS Health's retail media network. Dhariwal provides an overview of the retail media arm of the CVS business, including the benefits it brings to both third-party brands and…

Tractor Supply Co. Uses AI to Deliver Interconnected Experiences
January 30, 2024 at 12:58 pm

While at NRF 2024: Retail's Big Show in New York City, Editor-in-Chief Joe Keenan spoke with Glenn Allison, vice president of IT applications development at Tractor Supply Company, and Shash Anand, senior vice president of product strategy at SOTI, an industry leader in simplifying business mobility solutions. Allison and Anand discuss the use of artificial…

Navigating the Future: AI's Unprecedented Role in On-Premise Personalization
January 30, 2024 at 12:45 pm

Imagine entering a store for the first time and encountering screens instantly customized to your preferences. As you browse the aisles, you receive tailored product recommendations precisely aligned with your tastes and needs. This scenario depicts the imminent future of on-premise personalization — where artificial intelligence lifts customer journeys to unprecedented levels. Nevertheless, the human…

An Inside Look at a.k.a. Brands' Growth Strategy
January 22, 2024 at 2:05 pm

In episode 436 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Ciarán Long, interim CEO and chief financial officer of a.k.a. Brands, a brand accelerator of next-generation fashion brands, including Princess Polly, Culture Kings, Petal + Pup, and MNML. Listen in as Long gives an overview of the company (0:40), discusses the a.k.a. Brands' portfolio's…

How Lowe's is Prioritizing Omnichannel Investments
January 17, 2024 at 8:06 pm

Seemantini Godbole, executive vice president, chief digital and information officer, joined Lowe's in 2018. In a discussion this week at NRF's 2024 Big Show with Scott Rankin, principal and global head of strategy at KPMG, Godbole said when she was brought into the company, "there was a lot of things to be desired from a…

3 Lessons From the 2023 End-of-Year Shopping Season
January 16, 2024 at 1:29 pm

The end-of-year season is always a make or break time for e-commerce brands that can accrue earnings that see their businesses through quiet first quarters. Although inflation eased in the third quarter of 2023, the holiday season can be unpredictable and stiff competition will fight you for every sale. Therefore, you must familiarize yourself with…

Why Virtual Retail Stores Will Be the Biggest Trend of 2024
January 8, 2024 at 12:42 pm

As we step into 2024, the retail landscape is undergoing a transformative shift, with virtual retail stores emerging as the next big online trend. This shift isn't just a fleeting fad but a response to changing consumer behaviors and technological advancements. As 3D for the web becomes more mainstream, traditional e-commerce websites are becoming flat…

Revolutionizing Retail: Game-Changing Trends of 2024 and Beyond
January 4, 2024 at 11:12 am

During the five-day holiday weekend spanning from Thanksgiving to Cyber Monday last year, 200.4 million consumers shopped, setting a new record both in the number of people shopping and the amount spent — online sales rose 7.8 percent from 2022 to $38 billion. With 2024 upon us, retailers find themselves on the brink of a…

Uncovering Trends From the 2023 Top 100 Omnichannel Retailers Report
December 13, 2023 at 8:04 pm

In this episode of Retail Right Now, Total Retail's Joe Keenan and Kristina Stidham discuss the recently published 2023 Top 100 Omnichannel Retailers report. This seventh annual report, sponsored by Cordial, identifies the companies performing best at delivering frictionless cross-channel shopping experiences based on an evaluation of nine omnichannel services. The nine criteria included buy…