Omnichannel

Charles Tyrwhitt's CEO on Product Evolution and the Brand's Growth in the US
October 7, 2019 at 12:19 pm

In episode 216 of Total Retail Talks, Executive Editor Joe Keenan interviews Luke Kingsnorth, CEO of Charles Tyrwhitt, a leading U.K.-based menswear retailer specializing in dress shirts, suits, ties and accessories. Listen as Kingsnorth discusses his background in the retail industry, his recent promotion to the chief executive position, and the expansion of the brand into new…

What Really Makes a Superior BOPIS Online Experience?
October 4, 2019 at 11:04 am

The retail climate in the U.S. is analogous to the rise of social media: omni-present, fast-paced and powerful. Consumers’ shopping habits are migrating away from shopping exclusively in-store or online to a cross-pollination of the two worlds. A customer can now see a sponsored ad on their social feed, use the ad’s promo code in…

Offline Retail With an Online Tail: Who Wags Whom?
October 3, 2019 at 12:44 pm

Each shop, even the tiniest, dreams of becoming a giant with great online and offline sales. But when companies have both online and offline sales, reasonable questions come up: How do the online and offline domains influence each other? How can you profit from this influence? The Meaning of ROPO The research online, purchase offline…

What Omnichannel Means to Jeweler Charles & Colvard
October 1, 2019 at 12:47 pm

Succeeding as an omnichannel retailer requires mastering a mix of people, process and technology that must all work seamlessly together. To win in this environment, retailers need to develop an omnichannel strategy, build high-performing teams, and make sure they have the right technologies in place. This was discussed during last week's 2019 Total Retail Tech event during the…

How an Omnichannel Order Management System Helps Eileen Fisher Outperform its Competition
September 27, 2019 at 4:34 pm

In episode 215 of Total Retail Talks, Executive Editor Joe Keenan speaks with Kim Audan, vice president, digital commerce, and Keir McIntyre, senior director, direct-to-customer technology, both of Eileen Fisher, a founder-led women's clothing brand that's also a B Corporation. Listen in as Audan and McIntyre discuss how an omnichannel order management system (OMS) is…

Identifying Omnichannel Risk and Opportunities With Prescriptive Analytics
September 26, 2019 at 12:15 pm

Omnichannel (or what I would call consumer-centric retail) is a critical component of a successful retail operation. Recent research by Google indicates that omnichannel shoppers have a 30 percent higher lifetime value than single-channel shoppers. It’s easy to understand why retailers are growing their omnichannel activities. However, with this growth comes risk and opportunity. One…

Why the Future of Brick-and-Mortar Retail Looks (Surprisingly) Strong
September 26, 2019 at 11:41 am

Don’t count out brick-and-mortar retailers. While it’s true that clicks haven't overtaken bricks in total retail sales, e-commerce has fundamentally changed consumer behavior and heightened their expectations for customer experience. Claiming just 8.9 percent of total retail sales in 2017, according to the U.S. Department of Commerce, e-commerce is still a relatively small bite of…

How to Make Unified Retail Work
September 10, 2019 at 9:51 am

With digital technology changing almost all aspects of our lives, it's not surprising that traditional retailing is being turned on its head. The familiar model that funnels customers along a linear path to buying is giving way to an exciting new paradigm of placing the individual at the center of a unified field of purchasing…

Target Expands Curbside Pickup Service Nationwide
September 3, 2019 at 10:15 am

Target's same-day curbside pickup service, Drive Up, has now reached all 50 U.S. states, the retailer announced last week. The service allows consumers to shop online then pull up to designated spaces at their local store to have their order delivered to their car by Target staff. Drive Up has rolled out to Target stores at…