Omnichannel

Maximizing Unified Commerce While Minimizing Friction
February 22, 2023 at 5:55 pm

Achieving repeat business in retail โ€” a primary sign of success โ€” means identifying and overcoming challenges in an ever-changing landscape. Todayโ€™s consumers expect a high-quality buying experience whether theyโ€™re shopping online or in a brick-and-mortar store, and retailers are adjusting to ensure a consistently great experience across all channels. Itโ€™s all about the experience. Customerโ€ฆ

From Supply Chain to POS: Lessons Learned at NRF 2023
February 14, 2023 at 10:30 am

Each year, NRF: Retail's Big Show acts as the curtain-raiser for some of the retail industryโ€™s most advanced and innovative technology solutions. While 2022โ€™s event saw NRFโ€™s return to New Yorkโ€™s Javits Center, attendee turnout remained unusually low due to the world being in the early stages of the post-pandemic recovery. However, 2023 saw attendeeโ€ฆ

How Hybrid Models Have Impacted Retail Shopping
January 17, 2023 at 12:35 pm

Consumer behavior and shopping experiences have arguably changed more in recent years than ever before. Throughout the pandemic, shoppers became more accustomed to online ordering and the inevitable ease that comes with shopping from the comfort of your own home. This has inspired consumers to come up with a whole new set of demands andโ€ฆ

How Mobile Bridges the Gap Between In-Store and Online
December 21, 2022 at 6:13 pm

This holiday season, retailers prepared for an influx of in-store and online shoppers at levels even larger than before the pandemic. With 42 percent of consumers planning to shop equally in-store and online for the holidays, itโ€™s essential for retailers to create an omnichannel strategy that reaches all shoppers โ€” no matter which buying journeyโ€ฆ

How Retailers and CPG Companies Can Prepare for 2023
December 20, 2022 at 8:51 pm

Consumer spending accounts for nearly 70 percent of U.S. economic activity. In the first half of 2022, shoppers buoyed the economy โ€” or at least kept it from falling deeply into recession. However, theyโ€™re starting to feel the pinch from inflation and rising interest rates. The supply chain was more stable in 2022, but retailersโ€ฆ

5 Key Omnichannel Marketing Tips Retailers Can Implement
December 20, 2022 at 8:11 pm

With holiday shopping in full swing, retailers are executing on months of planning to ensure consistent sales in an ever-changing consumer climate. By focusing on the omnichannel consumer journey and delivering a consistent experience for customers throughout their path to purchase, brands will be able to maximize their efficacy this season and beyond. According toโ€ฆ

Tips for Nailing CX This Peak Season
December 15, 2022 at 12:10 pm

This year has been one of uncertainty and disruption across the retail space, with many other headaches arising during peak season. As retailers decipher what to expect during this critical, late fourth quarter, thereโ€™s a million-dollar question hanging in the balance: With getting items to shelves still a pressing challenge, how does customer experience remainโ€ฆ

Hybrid Shopping: 3 Trends That Will Last Beyond the Holidays
December 13, 2022 at 4:19 pm

In a tumultuous year for the economy, retailers are rightly concerned that inflation and rising interest rates might hurt holiday spending. But for savvy industry watchers, how much consumers will spend may not be as intriguing as how theyโ€™ll spend it. Thatโ€™s because long-simmering trends in e-commerce and consumer behaviors are colliding with new expectationsโ€ฆ

Bonus Episode: 100 Retailers' Omnichannel Strengths and Weaknesses Revealed
December 8, 2022 at 3:44 pm

In this bonus episode of Total Retail Talks, Editor-in-Chief Joe Keenan is joined by Digital Content Director Kristina Stidham to discuss the release of Total Retail's 2022 Top 100 Omnichannel Retailers report, produced in conjunction with Saddle Creek Logistics Services. This sixth annual report assesses 100 leading retailers' omnichannel capabilities both in-store and online. Listen inโ€ฆ