Mobile Commerce
In our 2019 Forecast On U.S. Apparel Shoppers, we discovered that 63 percent of Gen Z and 57 percent of millennial shoppers are buying their apparel from Amazon.com. These consumers are being driven by free shipping, easy returns and mobile-friendly experiences. “Young shoppers are also buying apparel directly from brand websites, which speaks to how brand…
Total Retail is excited to present to you its third annual Top 100 Omnichannel Retailers report. The report, produced in conjunction with Radial, an omnichannel commerce technology and operations provider, features a ranking of 100 publicly traded retailers based on their omnichannel retail programs offered as well as the execution of said programs. Why focus on omnichannel retail? The…
Recently I was in the cereal aisle of my local Whole Foods. I looked up and noticed that everyone around me was grocery shopping for Amazon Fresh and Instacart customers — i.e., shoppers who had placed their orders digitally rather than visiting the store themselves. We've all personally experienced how digital transformation is bridging the…
Despite conventional wisdom to the contrary, men are shopping both online and in-stores at higher rates than women. As discovered in First Insight’s latest consumer survey, The Rise of the New Male Power Shopper, men are bucking long-believed trends surrounding shopping habits. Men are more frequently shopping across all major channels both online and in-store,…
In a retail landscape that changes exponentially, frequently, it’s easy to assume companies are at the mercy of an increasingly tech-driven era. In reality, it’s consumers themselves who are driving this supersonic change. Fueled by six major things that shift consumer behavior, these macro trends across society, technology, industry, environment, politics and creativity will keep…
Let’s be real: the state of brick-and-mortar retail in 2019 is equally exciting and terrifying. Amid widespread closures, uncertainty and the ever-present behemoth that is Amazon.com, there's an amazing wave of innovation in mobility that has the potential to transform — and yes, save — the retail experience for a new generation of consumers used…
It must drive Jeff Bezos crazy. For the wizard who has cracked the code on how to dominate e-commerce for everything from books to food to diapers and car parts, one category has eluded him: fashion. Bezos is not alone. Around the globe, fashion consumers remain out of reach for behemoth online retailers like Amazon.com…
The global digital commerce market — slated to reach nearly $6 trillion by 2022 — shows no signs of slowing. This past holiday shopping season, retailers saw the strongest sales growth in the last six years, with online spending up 19.1 percent compared to 2017. While this is a massive opportunity for retailers to get a…
The technology already exists to bring intelligent shopping incentives into retailers’ mobile apps. Retailers can leverage existing platforms to design their dynamic loyalty programs hassle free, no matter which stage of their digital strategy they're in. It’s the next step of the retail technology evolution, and it’s refreshingly personal.
E-commerce is booming, the in-store shopping experience is becoming more tech-driven, and personalization is moving beyond simply "nice to have." Retail organizations are under immense pressure to innovate, attract new consumers and retain customer loyalty. The key to unlocking the next big thing in retail is in a device we are glued to — smartphones. This…