E-Commerce

Amazon.com announced Tuesday that its Prime Big Deal Days event will return for two days on Oct. 8 and Oct. 9. The 48-hour fall sales event is Amazon’s second Prime exclusive sale this year after July’s Prime Day event. Prime Big Deal Days is exclusive to Prime members and will be offered in 19 countries.…

In the competitive world of retail, early planning is your secret weapon for a standout holiday season. Preparation makes all the difference between a successful holiday season and a disastrous one. Putting off these efforts can put your business at a serious disadvantage. So why wait? Start planning now. Importance of E-Commerce The retail world…

Shopping has never been easier. Purchasing a new pair of sandals, plane tickets or even your groceries from home — or anywhere, for that matter — is simply convenient. Meanwhile, it’s up to online retailers to catch shoppers’ attention. Not an easy job considering the competitive environment in which e-commerce businesses are now operating in.…

In episode 463 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Rah Mahtani, head of marketing, North America at Alibaba.com, a leading platform for global business-to-business (B2B) e-commerce. Listen in as Mahtani discusses the launch of Alibaba Guaranteed (0:55), how the solution addresses global sourcing challenges (2:45), and the process of incorporating feedback from buyers…

The digital marketplace is facing a new legal challenge that could reshape the online checkout experience. Class-action lawsuits targeting the near-universal practice of asking for an email address during checkout online are on the rise. As we previously reported, the summer started with a wave of class actions alleging violations of California’s Song-Beverly Credit Card…

e.l.f. Beauty reported a 50 percent gain in net sales in the first fiscal quarter of 2024 and increased its full year forecast as a result. The company reported a net sales of $324.5 million, saying the increase — from $216.3 million a year ago — was a result of both its brick-and-mortar and e-commerce…

The e-commerce landscape is more intensely competitive than ever, with new businesses constantly emerging and customer expectations rising. For e-commerce companies wanting to stay relevant, they must adopt dynamic strategies that ensure a robust infrastructure that can provide a seamless customer experience. Here are three keys to success for e-commerce businesses: 1. Balancing Security and…

As of early July, more than half (55 percent) of back-to-school and college shoppers had already begun buying items for the upcoming school year, according to the annual survey released today by the National Retail Federation (NRF) and Prosper Insights & Analytics. Total back-to-school spending is expected to reach $38.8 billion, the second-highest figure on…

In the fiercely competitive realm of online shopping, each phase of the customer journey greatly influences conversion rates and customer loyalty. The checkout process is a crucial last step in this journey. In fact, half of consumers want the process to be easier. A seamless and effective checkout procedure results in increased conversion rates, enhanced customer…

Preliminary results for Amazon Prime Day, held July 16-17, show that shoppers spent about $7.2 billion online across retailers — not just at Amazon.com — during the first day of the e-commerce sales event, which has quickly become as ubiquitous as the fall Cyber Monday sales day. Adobe Analytics reported that the $7.2 billion amount…