Tools to Grow Permission-based E-mail Lists
By
Joe Keenan
, Senior
and Catalog Success
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With e-mail addresses changing at a rate of 30 percent or more on most lists, according to the report, it’s necessary to build your lists to compensate for all those disappearing addresses.
When building your permission-based e-mail lists, the report stressed keeping several factors in mind. They include the following:
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- Companies:
- EmailLabs
- People:
- Joe Keenan
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Joe Keenan
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Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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Catalog Success
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