Amazon Aims for 50% of Shipments to Be Net Zero Carbon by 2030
Amazon.com announced Monday its goal to make 50 percent of all its shipments net zero carbon by 2030. This goal aids the company's efforts towards achieving project "Shipment Zero," which focuses on a long-term goal to make all of its shipments carbon neutral. Amazon has been taking more steps to reduce its overall carbon footprint, and has another long-term goal to power its global infrastructure using 100 percent renewable energy. Amazon also announced it would be working down through its supply chain and encouraging suppliers to reduce their environmental impact as well.
Total Retail's Take: Amazon is trying to lead the way for other retailers in yet another category, sustainability. The e-commerce retailer has already rolled out sustainable initiatives such as Frustration Free Packaging and Ship in Own Container, has a network of solar and wind farms, and provides solar energy from some fulfillment center rooftops. While completely eliminating its carbon footprint will be very difficult for such a huge company to achieve, this level of awareness to the issue is critical due to the size of Amazon's global impact. Hopefully Amazon's actions will inspire other large corporations to re-evaluate their sustainability efforts as well.
Kristina Stidham is the digital content director at Total Retail and sister brands Women in Retail Leadership Circle and Women Leading Travel & Hospitality at NAPCO Media. She is passionate about digital media and handles video, podcast and virtual event production for all brands. You can often find her at WIRLC, TR, WLT&H or industry events with her camera and podcasting equipment—or at home on Zoom—recording interviews with thought leaders and business executives.
Kristina holds a B.A. in Media Studies and Production from the Temple University Klein College of Media and Communication in Philadelphia. Go Owls! When she's not in the office, she loves to go on long walks, sing around the house, hangout with her family and two pet guinea pigs, and travel to new places.
