Kristina Stidham

Kristina Stidham

Kristina Stidham is the digital content manager at Total Retail and sister brand Women in Retail Leadership Circle. She is passionate about digital media and handles social media, video, and podcast production for both brands, as well as contributing articles and attending events. Kristina holds a B.A. in Media Studies and Production from the Temple University Klein College of Media and Communication in Philadelphia.

How to Ensure Your COVID-19 Communications Are Effective

In this episode of Retail Right Now, Total Retail's Joe Keenan and Kristina Stidham discuss an article recently published on Total Retail titled, “Retailers: Are Your COVID-19-Related Communications Effective? Here’s How to Tell,” authored by John Landsman, manager of research analytics at SparkPost. The article discusses how during this time of crisis retailers are in…

How Cover FX is Communicating With Customers and Employees During COVID-19

Women in Retail Leadership Circle (WIRLC) recently held five Virtual Lounge sessions on Facebook Live with industry experts to learn more about how organizations and leaders are evolving their communication strategies and business operations in light of the COVID-19 global pandemic. During one of the sessions, WIRLC Co-Founder Melissa Campanelli chatted with WIRLC Board Member Emily Culp, CEO of Cover FX, about the makeup and skincare brand's communications strategy during the health crisis.

Daily News Updates for Retailers in Wake of COVID-19

Here are the latest stories to emerge as retailers and brands deal with the impact that the global spread of the coronavirus has had on their businesses. This daily update offers retail executives the chance to stay-up-to-date on all that's happening within the retail industry, particularly as they put into motion their own COVID-19 response…

Amazon's Delayed Shipments Creates Opportunity for Other Online Sellers

In this episode of Retail Right Now, Kristina Stidham and Ashley Chiaradio discuss Amazon.com's announcement that certain nonessential items will be de-prioritized and could take one month or longer to be delivered to customers. Amazon Prime members, who are used to getting their orders in two days or less, are facing a new reality as…

Businesses Continue to Offer Support During COVID-19 Crisis

Total Retail is continuing its daily coverage of the COVID-19 global pandemic, with a specific focus on how retailers and brands are responding to the crisis. As retailers try to figure out the best course of action for their businesses, it's helpful to look at the ways others in the community are responding. Take a look…

Tips on How to Be a More Effective Remote Worker

In this episode of Retail Right Now, Total Retail's Joe Keenan and Kristina Stidham share a few tips on how to be a more effective remote worker. As we all adjust to the many changes brought on by the coronavirus pandemic, the Total Retail team is now working from home like many other organizations. We…

Tips and Resources for Dealing With COVID-19 Challenges

The challenges and changes the retail community is facing from the global COVID-19 outbreak are unprecedented. As retailers try to figure out the best course of action for their businesses, it's helpful to look at the ways others in the community are responding. Here at Total Retail, we're keeping abreast of the latest news surrounding…

The Impact of Amazon's Decision to License its Cashier-Less Checkout Technology

In this episode of Retail Right Now, Total Retail's Ashley Chiaradio and Kristina Stidham discuss Amazon.com's announcement that it’s launching a new business line selling the technology behind its cashier-less convenience stores to other retailers. The technology, which Amazon calls Just Walk Out, will detect what products shoppers take from or return to shelves and keeps…

CVS Acquires 110 Schnuck Pharmacies Across the Midwest

CVS Health will acquire Schnuck Markets Inc.'s retail and specialty pharmacy businesses, which includes 110 Schnuck pharmacy stores, reports Forbes. According to a company press release, CVS Pharmacy and its subsidiaries will acquire and operate 99 of the grocer's pharmacies and will brand them as CVS Pharmacy. Additionally, CVS Pharmacy and its subsidiaries will acquire the…

Analyzing Walmart's New Paid Membership Program

In this episode of Retail Right Now, Total Retail's Joe Keenan and Kristina Stidham discuss Walmart’s announcement that it's going to launch a paid membership program, similar to Amazon Prime. The service will be called Walmart+, and will expand on the retailer’s grocery-delivery subscription service. Walmart is launching a paid membership program to develop a tool…

Amazon Warns of Shipping Delays From Surge of Orders Sparked by Coronavirus Fears

Amazon.com on Monday warned customers that both its Prime Now and Amazon Fresh services have been overwhelmed by demand sparked by coronavirus fears and would have limited availability, according to Bloomberg. This means shoppers’ orders are being delivered more slowly than usual due to an influx of virus-spooked shoppers who are turning to the world’s largest online retailer…

Hershey's President and CEO on Leadership, Technology Trends and More

Last week, Total Retail's sister brand, Women in Retail Leadership Circle (WIRLC), released its 10th annual list of the top women executives in retail. As in previous years, the honorees were chosen based on their leadership position within their retail organizations, the scope of responsibility within those positions, their career achievements, and their involvement within the retail…

A Look at Women in Retail Leadership Circle’s 2020 Top Women in Retail List

In this episode of Retail Right Now, Total Retail's Kristina Stidham and Ashley Chiaradio discuss Women in Retail Leadership Circle's (WIRLC) 2020 Top Women in Retail resource. (WIRLC is the sister brand of Total Retail.) This is WIRLC’s 10th annual list highlighting the leading female executives in retail, and, like in prior years, it features a who’s…

Amazon Opens its First Full-Size, Cashierless Grocery Store

Amazon.com opened its first full-size, cashierless Amazon Go Grocery store in Seattle yesterday, reports CNBC. The store is about 10,400 square feet, stocking roughly 5,000 items, including fresh produce, meats and alcohol, and expands upon the technology in Amazon's Go convenience shops. Shoppers can walk in, scan a QR code from their Amazon mobile app…

Tips for Implementing Real-Time E-Commerce Personalization

In this episode of Retail Right Now, Total Retail's Joe Keenan and Kristina Stidham discuss e-commerce personalization, a topic featured in a recent article published on Total Retail titled, "6 Techniques to Take E-Commerce Personalization to the Next Level," by Kate Pioryshkina of Iflexion. Real-time personalization is important for online retailers for several reasons, one…