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Joe Keenan
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Lesson No. 5: What's ahead. While Bass isn't particularly bullish on things like foursquare, QR codes and F-commerce, he's predicting big things for e-commerce and iPads. Thirty percent of brick-and-mortar store sales will shift online within the next 10 years, Bass predicted, drastically changing store economics. He cited Best Buy's efforts to sell space within its retail stores as a foreshadowing of what's to come. But don't rush into signing any long-term lease deals, he advised.
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Joe Keenan
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Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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