E-commerce has opened up the doors for all kinds of business ideas and entrepreneurial pursuits. It provides companies with virtually endless opportunities to reach customers, both domestically and internationally. The online retail market has continued to grow year-over-year, and is increasing in popularity worldwide.
Artificial intelligence (AI) technology is also growing and becoming more common in the business world, so it's no surprise that it's making waves in e-commerce as well. However, AI is not just another tool that offers some cool features for a website. The technology is turning online retail on its head by totally transforming strategies and allowing business owners to be truly data driven.
Let’s take a look at four ways e-commerce companies are making use of AI:
Manish Dudharejia is the President and Co-Founder of E2M Solutions Inc, a San Diego Based Digital Agency that specializes in Website Design & Development and eCommerce SEO. With over 10 years of experience in the Technology and Digital Marketing industry, Manish is passionate about helping online businesses to take their branding to the next level.