This video was originally published by Total Retail's sister brand, Women in Retail Leadership Circle.

During the Women in Retail and Total Retail Virtual Exchange, held on April 28, Neela Montgomery, CEO of Crate and Barrel, participated in an interview that touched on a wide range of topics, including the furniture and home decor retailer’s plans for reopening its brick-and-mortar stores to how its marketing strategy has evolved during this global health crisis. In this video clip from the session, Montgomery discusses strategies Crate and Barrel has implemented during the COVID-19 pandemic that she believes could become standard ways of doing business going forward. In addition, she cites leadership strategies she has implemented to keep her team motivated, as well as offers insight into what she’s most looking forward to when we emerge from the pandemic.

To view Montgomery’s full session from the Women in Retail and Total Retail Virtual Exchange, as well as interviews with Mike Edwards, CEO and president, Hanna Andersson; Chris Rowland, president and CEO, Pet Supplies Plus; and Rebecca Minkoff, co-founder and creative director, Rebecca Minkoff, click here.

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