Mark Friedman

Melissa Campanelli is Editor-in-Chief of Total Retail. She is an industry veteran, having covered all aspects of retail, tech, digital, e-commerce, and marketing over the past 20 years. Melissa is also the co-founder of the Women in Retail Leadership Circle.

I had a great time talking with Mark Friedman, president of e-commerce at Steve Madden. I was particularly interested in hearing his perspective on how retail is satisfying consumer needs while keeping up with the ever-changing world of digital.

In the Winter 2017 issue of Total Retail, we asked our editorial advisory board what they consider to be the key priority for them to grow their businesses this year. Here are some of their answers:

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