Software

Marketing Automation Matrix for E-Commerce
June 21, 2017 at 11:29 am

The retail market and customer expectations are changing so fast that retailers, large and small, struggle to keep up. Between 2010 and 2014, e-commerce grew by an average of $30 billion annually, and over the past three years, average annual growth has increased to $40 billion. Online and other nonstore sales are expected to grow […]

Template for E-Commerce Website Redesign
June 21, 2017 at 11:27 am

The retail market and customer expectations are changing so fast that retailers, large and small, struggle to keep up. Between 2010 and 2014, e-commerce grew by an average of $30 billion annually, and over the past three years, average annual growth has increased to $40 billion. Online and other nonstore sales are expected to grow […]

How Cloud-Based MDM is Driving Digital Transformation and Customer Engagement
June 21, 2017 at 9:54 am

Digital tools are disrupting today’s business environment and require significant changes in operations, communications and selling. The growing number of sales channels, the abundance of product options and the emergence of mass personalization have increased consumers’ expectations and price sensitivity, leading to less brand loyalty than in the past — and it’s about to get…

Retail Right Now: May 19
May 19, 2017 at 11:06 am

Welcome to another episode of Retail Right Now, recapping the week's top retail news. This week, reports came out that Amazon.com may be entering the pharmaceutical business, Lands’ End's new CEO believes omnichannel will save the company, and Starbucks had a software glitch that led customers to get free coffee.

Obstacles in Software Development With Agile Production
May 17, 2017 at 7:23 pm

The past few years have seen some very dramatic and eye-opening changes in software development. The retail industry, in particular, has seen explosive growth in recent years, as retailers look for new ways to connect with their customers: mobile apps, geo-targeted campaigns, and more. We've fully redefined what it means to be fast in product…

A Solution for Making Retail Marketers’ Jobs Easier
October 12, 2016 at 1:07 pm

With the increase in sales and engagement channels for consumers over the years — from mobile (apps and websites) to social media to stores to e-commerce, and the list goes on — the jobs of retail marketers have become increasingly complex. For the typical marketer, they’re responsible for formulating a strategy for each channel, executing…