Software

Pricing Optimization With Machine Learning: Is it Worth it?
July 13, 2020 at 3:36 pm

In recent years, artificial intelligence (AI) and machine learning (ML) technologies have successfully penetrated many industries, ranging from healthcare to automotive. However, retail is particularly susceptible to adopting various ML applications as data is this industry’s driving force both in the physical and e-commerce realms. For example, an AI-powered recommendation engine has become a must-have…

5 Ways to Secure Your E-Commerce Site From Client-Side Malware
June 29, 2020 at 8:09 pm

Of the numerous malicious attacks that significantly affect your e-commerce business, client-side malware is one of the most lethal because it comes from the customer’s computer and isn't easily detectable. Its core goal is to interfere with client traffic on your website by redirecting them to other online stores. If not dealt with, client-side malware…

Retailers Should Embrace Brand Asset Organization for Marketing Success
June 25, 2020 at 7:43 pm

The peak holiday retail sales period is make-or-break for most retailers. This year more than ever before, the 2020 holiday season will be even more crucial as retailers attempt to recoup their Q1 losses due to store closures related to COVID-19. In the coming months, planning for this year’s holiday season will go into overdrive…

Exceptional Customer Experience Never Goes Out of Style
June 11, 2020 at 1:16 pm

Before the rise of e-commerce, success in retail was driven by customer service, including interactions between store associates and customers. A hallmark of mom-and-pop shops, close relationships between associates and customers enabled a highly personalized level of service that drove sales and retailer loyalty. Yet, with the emergence of big-box retailers, shopping centers and eventually…

An EDI Solution Spurs Growth for Cavender’s
May 28, 2020 at 4:32 pm

Cavender's is a legendary western and workwear retail chain based in Tyler, Texas. Founded in 1965, the family-owned brand currently has 84 stores in 14 states, as well as a strong online presence. Cavender’s is also famous for its rodeo booths. Challenge According to Larry Waterman, executive vice president and chief operating officer, relationships have always been the foundation…

Markdown Optimization Helps Apparel Retailers Maintain Gross Profit and Profit Margin
November 13, 2019 at 12:12 pm

Apparel retail is infamous for extremely short collection cycles. This means that businesses are always pressured to get rid of old or surplus inventory to make room for new collections. In this time-sensitive scenario, retail teams usually prefer to clear off shelves at all costs. In many cases, retailers launch promos which attract customers and…

Report: Retailers Learning About Tech Via Self-Research
September 4, 2019 at 2:50 pm

Retailers are learning about all of the new technologies in the marketplace primarily through self-research. This was a key finding from Total Retail's recently released 2019 Retail Technology Report, which surveyed retail executives on a variety of technology-related topics, including how retailers keep abreast of the new technology solutions and innovations in the market, as well…

Salesforce Connections Urges Retailers to Up Their Shopper Experience Game
July 23, 2019 at 9:41 am

Attendees at the Salesforce Connections conference in Chicago last month were met with stories of innovation, forward-thinking leaders in e-commerce, and even got their fists pumping with the event’s legendary annual concert. The theme this year was strongly focused on shopper experience, and how the right technology and some out-of-the box approaches can really make…

The Pluses and Perils of In-House Retail Software
July 15, 2019 at 9:52 am

This year, Dick’s Sporting Goods is transitioning to in-house software across all of its e-commerce platforms. The effort echoes similar tech initiatives by Walmart and Home Depot, and has piqued the interest of retail and technology companies alike. But as the sporting goods giant shifts its nationwide online operations to self-built software, it risks diverting…