How Data-Driven Loyalty Will Help Win Back Shoppers Post-COVID
Sponsored by: Fidel API
Speakers: Alan Zrado, Fidel and Nadina Guglielmetti, Vice President/General Manager, Marketing, The Vitamin Shoppe
Lockdowns might be starting to lift across the country, but the future is still uncertain for a lot of retailers. For those fortunate enough to still be in business, it’s time to rethink operations. Rewards that incentivize shoppers to start spending again will be key. But what's the best way to fit them into your post-COVID strategy?
Focus on getting the right tools and technology in place now, and you’ll be able to hit the ground running once shoppers start returning to stores. In this interactive webinar, our expert speakers will discuss the areas you need to prioritize to future-proof your business. They'll talk through the solutions that will help you build customer loyalty and drive revenue long term.
Specifically, they will address the following:
- the role of data in improving the customer experience, and the impact that has on retailer loyalty;
- how loyalty programs yield valuable data that retailers can leverage to drive long-term customer relationships;
- why card-linking technology is a valuable tool for obtaining hard-to-acquire data;
- the benefits of a single customer view in the post-COVID retail environment; and
- much more!
Sponsored by Fidel API
Couldn’t make it on June 11th? No problem! Total Retail webinars are archived for 90 days after the live event. Click above to register and get access to this webinar, both live and on- demand.