Artificial Intelligence (AI)

Amazon.com says it has cut off Meta’s new Muse personal AI agent from shopping on its marketplace on behalf of customers, after attempting unsuccessfully to get the Facebook parent company to voluntarily exclude the e-commerce site from the experience. The problem, Amazon says, is that it never agreed to any of it. Meta didn’t tell…

A friend of mine, a schoolteacher, was visiting me recently and asked whether AG1 Greens was better than IM8, the supplement he takes. I pulled up Google’s AI Mode and compared them while we were talking. It asked whether he wanted nutritional substitution or longevity, since IM8 is better for longevity. That’s not what I…

According to the recent Muck Rack State of PR 2026 report, an overwhelming majority of artificial intelligence citations (read: about 99 percent) are coming from nonpaid sources. In other words, AI-generated search results aren't picking up paid op-eds or sponsored links, instead focusing on earned media. Even Google searches now include AI overviews, causing a…

Join us for an interactive discussion on how leading retailers are using AI to transform merchandising.

The retail industry has spent years building the shopping journey around one kind of customer: a person who searches, reads reviews, and puts something in a cart. Before long, that person may send an artificial intelligence agent instead. Imagine telling an AI assistant, "I need everything for a backyard barbecue this weekend. Stay within my…

This upcoming holiday shopping season is already shaping up to be unpredictable. Inflation, geopolitics and fickle consumer sentiment are conspiring against retailers’ best-laid plans. But here’s one prediction that requires no crystal ball: this will be known as the year artificial intelligence truly broke through into online shopping. Study after study has shown that around…

The Home Depot enhanced its AI assistant, Magic Apron, to include localized store knowledge to assist in-store shoppers, reports Yahoo Tech. The retailer said in a Thursday press release that the tool is now available in all of the company's over 2,000 U.S. locations. Customers can access the tool while using Store Mode in the…

No one wants to experience buyer’s remorse. That’s why before you make large purchases, you probably do a bit of research. If you're using artificial intelligence to do that research, asking ChatGPT which machine makes the best espresso, for example, you've already experienced the first wave of AI commerce. Indeed, millions of consumers now use…

Retailers have spent decades (and billions of dollars) building loyalty ecosystems designed to understand their customers, personalize experiences, and give people a reason to come back. But now, just as those programs are becoming more sophisticated, something new is inserting itself between retailers and their customers: artificial intelligence. Consumers are using AI assistants to discover…

For more than two decades, dashboards have been the center of the marketing technology universe. Every new platform promised better reporting, more customizable charts, and deeper insights to help marketers make smarter decisions. However, that model is evolving. With the proliferation of conversational artificial intelligence, marketers are beginning to look for answers instead of reports.…