What Apple Pay Means for Retaiilers

By Melissa Campanelli

Henry Helgeson, CEO of payment processing solutions provider Merchant Warehouse, said in a statement that the Apple Pay news brings the concept of mobile wallets to the forefront, which is a good thing. However, Helgeson warned that focusing just on the NFC technology Apple has invested in may not be wise.

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Companies:
Amazon.com
American Express
Target

People:
McDonald
Ralf Gladis

Places:
Cupertino, Calif.
Europe

Melissa Campanelli Author's page Melissa Campanelli is Editor-in-Chief of Total Retail. She is an industry veteran, having covered all aspects of retail, tech, digital, e-commerce, and marketing over the past 20 years. Melissa is also the co-founder of the Women in Retail Leadership Circle.

What Apple Pay Means for Retailers