Thank Alibaba for Revamping Your Omnichannel Strategy
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Girish Pai
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Get ready for some exciting developments in retailing this summer. Alibaba's IPO is a signal to retailers to get serious about the online-to-offline strategy. Retailers that invest in back-office capabilities and offer simple yet innovative options to customers will be tomorrow's big winners.
Girish Pai is AVP, client services for retail, CPG and logistics at Infosys, a provider of business consulting, IT, software engineering and outsourcing services.
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