Text analysis also can help you route information effectively. The sentence “I'll close my account if no one calls me back” produces, among other triples, “I – close [if/then] [intent] – my account.” With this intent discovered, an alert can be routed to the appropriate customer service representative to take action before this customer takes her business elsewhere.
Social Media & Surveys: Mining Sentiment & Attitudes to Understand the New Breed of Customer
Text analysis also can help you route information effectively. The sentence “I'll close my account if no one calls me back” produces, among other triples, “I – close [if/then] [intent] – my account.” With this intent discovered, an alert can be routed to the appropriate customer service representative to take action before this customer takes her business elsewhere.