A Chat With March's Profile, Jason Blake, founder/president, The Pond Guy, Inc.
Profile of Success, Catalog Success magazine, March 2009
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Joe Keenan
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Now today, the problems that we have today … it's amazing when we work with professionals that we were able to finish this. And it seemed like it was pretty seamless. With the printer it was all ready art and everything, I couldn't believe it. So I developed our catalog and mailed it to about 3,000 people — my initial mailing list. I think I printed probably 20,000 catalogs my first run. It was like $2 a piece, pretty expensive.
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- Companies:
- Abacus
- Amazon.com
- Best Buy
- NextAction
- People:
- Jason Blake
- Tom Beddows
E
Joe Keenan
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Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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