Express Opens First Outlet Store
Express announced the opening of its first factory outlet store at the Tanger Outlets National Harbor in Washington, D.C. The U.S. specialty retail apparel chain plans to open approximately 30 additional factory outlet locations throughout the U.S. in 2014. "We're particularly excited about our outlet initiative, which represents a new format for Express," said Michael Weiss, the chairman and chief executive officer of Express. The factory outlet concept supports the retailer's growth strategy of becoming more accessible to the 20-something, fashion-conscious, yet price-sensitive customer.